Adobe Product Analytics overview
Adobe Product Analytics enables product teams to self-serve data and insights about their product experience through guided analysis workflows, built on the same cross-channel data of Customer Journey Analytics.
Using Adobe Product Analytics, teams can:
- Understand patterns in user engagement over time
- Track the growth and retention of the product’s user base
- Identify areas of friction in the product
- Measure the impact of feature releases and first use
- Discover meaningful segments of users to engage and nurture throughout their lifelong journey with the product
- Connect to Analysis Workspace for deeper analysis and collaboration with analysts
For additional information, please visit the documentation.
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