Get started with workflows gs-with-workflows

Configure Campaign to leverage powerful marketing campaign automation capabilities.

You can set up:

Design and use workflows gs-ac-wf

Use Adobe Campaign workflows to improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery.

Learn how to design workflows in these end-to-end use cases.

Learn more about workflows user interface and execution in these pages:

Workflow activities wf-activities

Learn more about the available workflow activities in this section

Workflow activities are grouped by category. The four activity categories are available:

Change data source activity change-data-source-activity

The Change data source activity allows you to change the data source of a workflow Working table. This provides more flexibility to manage data across different data sources such as FDA, FFDA and local database.

The Working table allows Adobe Campaign workflow to handle data and share data with the workflow activities.
By default, the Working table is created in the same database as the source of the data we query on.

For example, when querying the Profiles table, stored on the Cloud database, you will create a Working table on the same Cloud database.
To change this, you can add the Change Data Source activity to choose a different data source for your Working table.

Note that when using the Change Data Source activity, you will need to switch back to the Cloud database to continue the workflow execution.

To use the Change Data Source activity:

Manage virtual warehouses warehouse

After creating your workflow, you can access additional options with the Properties button for further configuration.

Learn more about Workflow properties in this page.

From the Execution tab of your workflow’s Properties, you can choose to link your workflow to different warehouses and optimize your workload management. For more information on Warehouses, refer to the Snowflake documentation.

Depending on your workflow’s purpose, you can choose between the following three warehouses from the Warehouse drop-down:

Set up recurring campaigns

Design recurring workflow and create a new delivery instance each time the workflow is executed. For example, if your workflow is designed to run once a week, that would result in 52 Deliveries after one year. This also means that logs will be separated by each delivery instance.

Learn how to create a recurring campaign in this page.

Leverage trigger events

Use Campaign Transactional messaging to automate messages generated from events triggered from information systems. These transactional messages can be invoice, order confirmation, shipping confirmation, password change, product unavailability notification, account statement or website account creation for instance. These messages can be sent individually or in batch via email, SMS or push notifications.

Learn more about transactional messaging capabilities in in this section.

Connect Adobe Campaign and Adobe Analytics to retrieve user actions and send near real-time personalized messages.

Learn how to integrate Campaign with other solutions in this section

Workflow end-to-end use cases end-to-end-uc

In this section, you will find various use cases leveraging Campaign workflows capabilities.

Deliveries deliveries

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And these pages in Campaign v7 documentation:

Monitoring monitoring

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Data management management

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Targeting designing-queries

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