Conclusion and next steps

Congratulations! You have completed the “Implement Adobe Experience Cloud in mobile apps” tutorial!

Let’s quickly review all that you have accomplished. You have:

• Created a schema using standard and custom field groups.
• Set up a datastream.
• Configured a mobile tag property.
• Installed and implemented tag extensions in an app.
• Implemented the following capabilities in an app:
  • Consent
  • Lifecycle data
  • Event tracking
  • Identity
  • Profile
• Correctly passed Experience Cloud parameters to a webview.
• Validated the implementation using Adobe Experience Platform Assurance.
• Connected the implementation to the following Experience Cloud applications:
  • Adobe Analytics
  • Experience Platform
  • Journey Optimizer

You are ready to begin the next phase of your journey—implementing Adobe Experience Cloud in your own mobile app!

And there is always more to learn! Here are some suggestions of other content to build upon your implementation:

• Enable event forwarding. Event forwarding can easily be enabled in your datastream. Here is a hands-on lesson to configure event forwarding from the Web SDK tutorial. Just use the resources created for your mobile implementation and choose XDM fields that you implemented in the app.
• Trigger a journey in Journey Optimizer. The events you implemented in the Luma app can be used to trigger journeys. Learn more in this video tutorial.
• Connect Customer Journey Analytics. If you created the Platform dataset, you can connect the dataset to Customer Journey Analytics. Learn more in this video tutorial
• Enable Audience Manager Enable Audience Manager in your datastream to send your XDM Experience Events and start building segments based on mobile app engagement.
• Implement Adobe Target. Target is now supported with datastream configurations linked to a mobile property, and can be implemented using the Adobe Journey Optimizer - Decisioning extension.
• Build a segment in Platform. If you enabled your schema and dataset for Real-Time Customer Profile, you can build segments based on your mobile app events, combine them with data from other sources and then send these segments to destinations in Real-Time Customer Data Platform. Learn more about the segment builder in this video tutorial.
• Implement Platform Web SDK. Now that you’ve mastered one SDK, learn another! The Adobe Experience Platform Web SDK is the JavaScript SDK used to power Experience Cloud and third-party services on websites. There is a similar hands-on tutorial for Web SDK. Complete both and see profiles merge across devices!
• Learn more about Experience Platform. Learn more about how to ingest data from other sources and combine that with your Mobile SDK data, in Getting Started with Adobe Experience Platform for Data Architects and Data Engineers

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