Implement the Experience Cloud Identity Service for Analytics implement-the-experience-cloud-id-service-for-analytics

These instructions are for Analytics customers who want to use the Experience Cloud Identity Service and do not use Data Collection tags. However, we strongly recommend that you use tags to implement the ID service. Tags streamlines the implementation workflow and automatically ensures the correct code placement and sequencing.

Follow these steps to implement the ID Service for Adobe Analytics:

Step 1: Download the ID Service code section-ead9403a6b7e45b887f9ac959ef89f7f

The ID Service requires the VisitorAPI.js code library. To download this code library:

Step 2. Add the Visitor.getInstance function to the ID Service Code section-6053a6b7c16c466a9f9fdbf9cb9db3df

Part 1: Copy the Visitor.getInstance function below

var visitor = Visitor.getInstance("INSERT-MARKETING-CLOUD-ORGANIZATION-ID-HERE", {
     trackingServer: "INSERT-TRACKING-SERVER-HERE", // same as s.trackingServer
     trackingServerSecure: "INSERT-SECURE-TRACKING-SERVER-HERE", // same as s.trackingServerSecure

     // To enable CNAME support, add the following configuration variables
     // If you are not using CNAME, DO NOT include these variables
     marketingCloudServer: "INSERT-TRACKING-SERVER-HERE",
     marketingCloudServerSecure: "INSERT-SECURE-TRACKING-SERVER-HERE" // same as s.trackingServerSecure
});

Part 2: Add function code to the VisitorAPI.js file

Place the Visitor.getInstance function at the end of the file after the code block. Your edited file should look like this:

/*
========== DO NOT ALTER ANYTHING BELOW THIS LINE ==========
Version and copyright section
*/

// Visitor API code library section

// Put Visitor.getInstance at the end of the file, after the code library

var visitor = Visitor.getInstance("INSERT-MARKETING-CLOUD-ORGANIZATION-ID-HERE", {
     trackingServer: "INSERT-TRACKING-SERVER-HERE", // same as s.trackingServer
     trackingServerSecure: "INSERT-SECURE-TRACKING-SERVER-HERE", // same as s.trackingServerSecure

     // To enable CNAME support, add the following configuration variables
     // If you are not using CNAME, DO NOT include these variables
     marketingCloudServer: "INSERT-TRACKING-SERVER-HERE",
     marketingCloudServerSecure: "INSERT-SECURE-TRACKING-SERVER-HERE" // same as s.trackingServerSecure
});

Step 3: Add your Experience Cloud Organization ID to Visitor.getInstance section-7b8a6e76dc124d0e9ab1ce96ab2ffb0e

In the Visitor.getInstance function, replace INSERT-MARKETING-CLOUD-ORGANIZATION ID-HERE with your Experience Cloud organization ID. If you do not know your organization ID, you can find it on the Experience Cloud administration page. See also, Administration - Core Services. Your edited function could look similar to the example below.

var visitor = Visitor.getInstance("1234567ABC@AdobeOrg", { ...

Step 4: Add your tracking servers to Visitor.getInstance section-70ec9ebff47940d8ab520be5ec4728c5

Tracking servers are used for Analytics data collection.

Part 1: Find your tracking server URLs

Check your s_code.js or AppMeasurement.js files to find the tracking server URLs. You’ll want the URLs specified by these variables:

Part 2: Set tracking server variables

To determine which tracking server variables to use:

If you’re not sure how to find your tracking server see the FAQ and Correctly Populate the trackingServer and trackingServerSecure variables.

Step 5: Update your AppMeasurement.js or s_code.js file section-b53113aea1bd4de896e0e4e9a7edee19

Add this function to your AppMeasurement.js or s_code.js file:

s.visitor = Visitor.getInstance("INSERT-MARKETING-CLOUD-ORGANIZATION ID-HERE");

Place the code in the same section that contains configurations such as linkInternalFilters, charSet, trackDownloads, etc.

(Optional but recommended) Create a Custom Prop

Set a custom prop in AppMeasurement.js or s_code.js to measure coverage. Add this custom prop to the doPlugins function of your AppMeasurement.js or s_code.js files:

// prop1 is used as an example only. Choose any available prop.
s.prop1 = (typeof(Visitor) != "undefined" ? "VisitorAPI Present" : "VisitorAPI Missing");

Step 6: Add Visitor API code to the page section-d46d6aa324c842f2931d901e38d6db1d

Place the VisitorAPI.js file within the <head> tags on each page. When you the VisitorAPI.js file to your page:

Move this code into production after testing and verification.

Step 7: (Optional) Configure a grace period section-7bbb2f72c26e4abeb8881e18366797a3

If any of these use cases apply to your situation, ask Customer Care to set up a temporary grace period. Grace periods can run for up to 180-days. You can renew a grace period if required.

Partial Implementation

You need a grace period if you have some pages that use the ID service and some pages that do not, and they all report into the same Analytics report suite. This is common if you have a global report suite that reports across domains.

Discontinue the grace period after the ID service is deployed on all your web pages that report into the same report suite.

s_vi Cookie Requirements

You need a grace period if you require new visitors to have an s_vi cookie after migrating to the ID service. This is common if your implementation reads the s_vi cookie and stores it in a variable.

Discontinue the grace period after your implementation can capture the MID instead of reading the s_vi cookie.

See, Cookies and the Experience Cloud Identity Service.

You need a grace period if you send data to an internal system from a Clickstream data feed and that processes uses the visid_high and visid_low columns.

Discontinue the grace period after your data ingestion process can use the post_visid_high and post_visid_low columns.

See, Clickstream Data Column Reference.

Clickstream Data Ingestion

Step 8: Test and deploy ID Service code section-e9c1764ac21a4ec5be1ff338c0e2e01b

You can test and deploy as follows.

Test and verify

To test your ID service implementation, check for the:

See, Test and Verify the Experience Cloud Identity Service.

Deploy code

Deploy your code after it passes testing.

If you enabled a grace period in Step 7: