- Customer Journey Analytics overview
- Customer Journey Analytics basics
- Architecture
- Data prep and planning
- Connections
- Visitor identification
- Data views
- Overview of configuring data views for CJA
- Basic configuration for data views
- Configure component settings in data views
- Component type settings in data views
- Create derived fields
- Formatting metrics in data views
- Configure substring component settings
- Include or exclude metric values in data views
- Creating value buckets in data views for analysis
- Include or exclude dimension values in data views
- Binding Dimensions in data views
- Configure no value options in data views
- Attribution settings in data views
- Currency conversion
- Analysis Workspace
- Workspace projects
- Panels
- Visualizations
- Create cross-channel visualizations
- Cross-channel attribution
- Create intelligent captions
- Add area visualizations
- Add bar visualizations
- Add bullet graph visualizations
- Add donut visualizations
- Add line visualizations
- Use the map visualization
- Use summary visualizations
- Add text visualizations
- Use the scatterplot visualization
- Add the tree map visualization
- Create fully stacked visualizations
- Annotations
- Curate and share
- Tips and tricks
- Adobe Product Analytics
- Guided analysis
- Components
- Dashboards (scorecards)
- Exporting
- Use cases
- Blueprints
Customer Journey Analytics tutorials
Welcome to the Customer Journey Analytics tutorials Site. Using these tutorials along with the documentation will give you a better understanding how to use Adobe Analytics to gain multi-channel customer insights faster than ever. To get started,
- See the “What’s New” section below for the latest goodies
- Staff Picks highlights some of our favorite content
- Explore the content by topic and subtopic in the left navigation
- Use the search field at the top of the page if you know what you are looking for
Customer Journey Analytics lets you control how you connect your online and offline data in Analysis Workspace on any common customer ID, finally allowing you to do attribution, segmentation, flow, fallout, etc. across your entire customer data set.
What’s new
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Move Adobe Analytics Segments to Customer Journey Analytics (Video)
Learn tips on how to re-create your Adobe Analytics Segments in Customer Journey Analytics -
Move your Calculated Metrics from Adobe Analytics to Customer Journey Analytics (Video)
Learn tips for re-creating your Adobe Analytics Calculated Metrics in Customer Journey Analytics -
Create Cross-Channel Filters (Video)
Create filters in Customer Journey Analytics that utilize more than one data source, and more than one channel
Staff picks
A practical look at how identity affects your analysis in Customer Journey Analytics
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Walkthrough of the architecture of Customer Journey Analytics, including integration with the Adobe Experience Platform.
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How you can use visualizations to show attribution (give credit) across channels.
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Resources
Adobe Account
