Adobe Experience League

Experience League

Customer Journey Analytics Guide
Release Notes
- Latest release
- 2023 releases
- 2022 releases
- 2021 releases
- 2020 releases
- CJA releases
- CJA documentation updates
Getting Started
- Customer Journey Analytics overview
- Quick start guide
- Landing page
- Frequently asked questions
- Compare CJA to BI solutions
Customer Journey Analytics and Adobe Analytics
- Evolution from Adobe Analytics
- User Guide for Adobe Analytics users
- Comparison with Adobe Analytics
Data Ingestion
- Data Ingestion Overview
- Ingest and use quick start guides
Connections
- Connections overview
- Create a connection
- Manage connections
- Combined event datasets
- Standard lookups
- Cross-Channel Analytics
Data Views
- Data views overview
- Create or edit a data view
- Component Settings
- Standard component reference
- Labels and policies
Workspace projects
- Analysis Workspace overview
- Perform basic analysis
- Perform advanced analysis
- Projects
- Visualizations
- Panels
- Curate, Share and Schedule projects
- Attribution IQ
- Virtual Analyst
  - Virtual Analyst overview
  - Anomaly Detection
- User preferences
- Workspace FAQs
Components
- Components overview
- Add component descriptions
- Annotations
- Audiences
- Dimensions
- Metrics
- Filters
- Calculated Metrics
- Date ranges
- Data Dictionary
Analytics dashboards
- Analytics dashboards - Overview
- Curator tasks
- Create a mobile scorecard
- Set up executives to use dashboards
- Executive user quick start guide
Report Builder
- Report Builder Overview
- Report Builder Set Up
- Create a Data Block
- Report Builder Hub
- Select a Date Range
- Work with Filters
- Filter Dimensions
- Manage Data Blocks
- Schedule Workbooks
- Restricted Labels
- Report Builder Settings
Cross-Channel Analytics
- Cross-Channel Analytics overview
- How replays work
- Cross-Channel Analytics FAQ
Adobe integrations
- Integrate Adobe solutions with CJA overview
- Integrate Adobe Analytics with Customer Journey Analytics
- Integrate Journey Optimizer data with CJA
- Integrate Customer AI data with CJA
Data Governance
- Data Governance
- Audit Log
- Customer Managed Keys
Use cases
- Customer Journey Analytics use cases
- Google Analytics data
- Data ingestion
  - Ingest Marketo Engage data into AEP and report in CJA
  - Ingest AEP audiences into CJA
- Data views
  - Data views use cases
  - Use binding dimensions and metrics
- B2B
  - Add account-level data as a lookup dataset
- Cross-channel data
  - Analyze data across channels
  - Import call center and web data
- Adobe Analytics data
  - Use Marketing channel dimensions
  - Combine report suites with different schemas
- Complex data
  - Use arrays of objects
Administration
- Access Control
- View and manage usage
- Deletion implications
Labs
- Labs User Guide
Troubleshooting
- Compare your Adobe Analytics data to CJA data
- Consistency of metrics and audience membership counts between Real-time CDP and CJA
CJA glossary
CJA API

Perform advanced analysis

Advanced analysis leverages features like Flow diagrams, Attribution IQ, Fallout diagrams, and dimension breakdowns.

Workspace screenshot 1

Workspace screenshot 2

Business.Adobe.com resources

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