在此頁面上：探索用於管理資料請求、稽核記錄、同意和治理原則的 Adobe Journey Optimizer 和 Adobe Experience Platform 工具，讓您能夠負責任地處理個人資料並遵守 GDPR 等法規。
Adobe Campaign 是一款強大的工具，用於收集和處理包括個人資訊及敏感資料在內的超大資料。 這就是需要謹慎管理隱私權的原因。
此外，GDPR 等法規規定，您必須符合特定要求，才能使用資料主體的資訊。 此外，資料主體應能隨時修改其同意書。
Adobe Experience Platform 和 Journey Optimizer 提供各種工具，協助您確保隱私權管理。
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管理資料請求：使用 Adobe Experience Platform Privacy Service 管理客戶存取和刪除個人資料的請求。 了解更多
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稽核使用者的動作：利用稽核記錄識別系統中使用者執行的動作、疑難排解問題，並幫助您的企業遵守法規和公司資料管理政策。 了解更多
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追蹤及管理同意：追蹤客戶對通訊的同意，並管理其偏好設定和訂閱。 了解更多
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套用同意政策：定義 Adobe Experience Platform 同意政策並將其套用至您的自訂動作，以尊重客戶的偏好設定。 了解更多
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套用治理策略：運用 Adobe Experience Platform 治理政策，防止敏感欄位透過自訂動作匯出至第三方系統。 了解更多
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- TL;DR: This page introduces the Adobe Journey Optimizer and Adobe Experience Platform tools for managing data requests, audit logs, consent, and governance policies so you can handle personal data responsibly and comply with regulations such as GDPR.
Intents:
- Understand why privacy must be managed carefully in Journey Optimizer
- Identify the tools available for privacy management across Journey Optimizer and Adobe Experience Platform
- Learn how to manage customer data requests, audit user actions, and track consent
- Understand how consent policies and governance policies support privacy
Glossary:
- Data Subjects: individuals whose information is used; regulations such as GDPR require compliance with specific requirements before using their information, and Data Subjects should be able to modify their consent at any time
- Privacy Service: Adobe Experience Platform service used to manage customer requests to access and delete personal data (product-specific)
- Audit logs: used to identify actions performed by users in the system, troubleshoot issues, and help comply with regulations and corporate data stewardship policies (product-specific)
- Consent policies: Adobe Experience Platform consent policies applied to custom actions to respect the preferences of your customers (product-specific)
- Governance policies: Adobe Experience Platform governance policies used to prevent sensitive fields from being exported to third-party systems through custom actions (product-specific)
Guardrails:
- Regulations such as GDPR state that you must comply with specific requirements before being able to use information from Data Subjects
- Data Subjects should be able to modify their consent at any time
Terminology:
- Canonical name: Privacy management
- Do not confuse: “Consent policies” (respect customer communication preferences) ≠ “Governance policies” (prevent sensitive fields from being exported to third-party systems through custom actions)
FAQ:
- Q: Why does privacy need to be managed carefully in Journey Optimizer? — Because Journey Optimizer collects and processes extremely large amounts of data, including personal information and sensitive data.
- Q: What does GDPR require regarding Data Subjects? — Compliance with specific requirements before using their information, and allowing Data Subjects to modify their consent at any time.
- Q: What are governance policies used for? — To prevent sensitive fields from being exported to third-party systems through custom actions.
- Q: Which service manages data access and deletion requests? — The Adobe Experience Platform Privacy Service.