2.3.3 Take Action: send your audience to DV360

Go to Adobe Experience Platform. After logging in, you’ll land on the homepage of Adobe Experience Platform.

Before you continue, you need to select a sandbox. The sandbox to select is named --aepSandboxName--. After selecting the appropriate sandbox, you’ll see the screen change and now you’re in your dedicated sandbox.

In the left menu, go to Destinations, then go to Browse. You’ll then see the DV360 destination. Click the 3 dots … and click Activate Audiences.

In the list of available audiences, select the audience you created in the previous exercise. Click Next.

On the Audience Schedule page, click Next.

Finally, on the Review page, click Finish.

Your audience is now linked to Google DV360. Every time a customer qualifies for this audience, a signal will be sent to Google DV360 to include that customer in the audience at Google DV360 side.

Next Steps

Go to 2.3.4 Take Action: send your audience to an S3-destination

Go back to Real-time CDP - Build an audience and take action

Go back to All modules