Genre

This page covers the Genre reporting dimension. See Genre for how to collect this variable.

The Genre dimension reports content genre. Genre is collected as a comma-delimited string and stored as a list dimension. Multi-genre content splits across separate line items, each receiving equal metric weight. Use it to compare engagement across genres without double-counting time spent on a single multi-genre asset.

How this dimension is populated

Genre is set by the player at session start.

Reporting system
Source
Adobe Analytics
Automatically collected from context data a.media.genre (stored as a list variable) when Video Metadata is enabled.
Customer Journey Analytics
mediaReporting.sessionDetails.genreList or mediaReporting.sessionDetails.genre (Legacy)
Data feeds
videogenre, post_videogenre

Dimension items

Each item is a genre value. Multi-genre sessions (for example, "Drama,Action") appear as two separate line items (Drama and Action), with each item receiving full credit for the session.

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