Ad start
The ad start event signals that an individual ad began playing. It must occur inside an Ad break start / Ad break complete pair.
- Prerequisites: Session start, Ad break start
- Associated metric: Ad starts
IMPORTANT
This event must be surrounded by
adBreakStart and adBreakComplete bookends, even when a single ad plays. Without these bookends, ad events are ignored and the ad duration is counted as main content duration.Web SDK
Call sendEvent with eventType: "media.adStart" and the required advertisingDetails:
alloy("sendEvent", {
xdm: {
eventType: "media.adStart",
mediaCollection: {
advertisingDetails: {
name: "ad-2125",
friendlyName: "Ford F-150",
length: 15,
playerName: "Freewheel",
podPosition: 0
},
sessionID: "{sid}",
playhead: 0
}
}
});
Mobile SDK
Pass the ad name, ID, pod position, and length to createAdObject, then call trackEvent.
iOS (Swift)
let adObject = Media.createAdObjectWith(name: "Ford F-150",
id: "ad-2125",
position: 0,
length: 15)
tracker.trackEvent(event: MediaEvent.AdStart, info: adObject, metadata: nil)
Android (Kotlin)
val adObject = Media.createAdObject("Ford F-150",
"ad-2125",
0,
15)
tracker.trackEvent(Media.Event.AdStart, adObject, null)
Roku (BrightScript)
Call sendMediaEvent with eventType: "media.adStart" and the required advertisingDetails:
m.aepSdk.sendMediaEvent({
"xdm": {
"eventType": "media.adStart",
"mediaCollection": {
"advertisingDetails": {
"name": "ad-2125",
"friendlyName": "Ford F-150",
"length": 15,
"playerName": "Roku Player",
"podPosition": 0
},
"playhead": 0
}
}
})
Media Edge API
Call the adStart endpoint with the required advertisingDetails:
curl -X POST "https://edge.adobedc.net/ee/va/v1/adStart?configId={datastreamID}" \
--header 'Content-Type: application/json' \
--data '{
"events": [{
"xdm": {
"eventType": "media.adStart",
"mediaCollection": {
"sessionID": "{sid}",
"playhead": 0,
"advertisingDetails": {
"name": "ad-2125",
"length": 15,
"playerName": "Freewheel",
"podPosition": 0
}
},
"timestamp": "YYYY-08-20T22:41:40+00:00"
}
}]
}'
Media SDK
Pass the ad name, ID, position, and length to ADB.Media.createAdObject:
var adInfo = ADB.Media.createAdObject(
"Ford F-150", // name (friendly name)
"ad-2125", // ad ID
0, // position in pod
15 // length (seconds)
);
tracker.trackEvent(ADB.Media.Event.AdStart, adInfo, null);
Media Collection API
Send an adStart POST to the events endpoint:
{
"playerTime": { "playhead": 0, "ts": 1699523820000 },
"eventType": "adStart",
"params": {
"media.ad.id": "ad-2125",
"media.ad.name": "Ford F-150",
"media.ad.length": 15,
"media.ad.podPosition": 0
}
}
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