DocumentationMarketo EngageMarketo Guide

Add a Social Button to a Free-form Landing Page

Last update: April 15, 2025
  • Topics:
  • Landing Pages

A social button encourages people to share your content with their friends. Drop it on free-form landing pages, Facebook, and your website.

AVAILABILITY
Not all Marketo Engage users have purchased this functionality. Contact the Adobe Account Team (your Account Manager) for details.

  1. Navigate to your free-form landing page and click Edit Draft.

  2. Drag over Social Button from the elements on the right.

  3. Select Social Buttons (with Analytics).

    Once your landing page is active, see the activity generated by your social button (with Analytics) on the Social Dashboard.

    If you add a Like/Recommend Button (Lite) instead, see the number of shares in the landing page performance report.

  4. Select Create New from the drop-down menu.

    NOTE
    You can also create a social button inside a program by selecting New > New Local Asset.

  5. Name your social button, select None from Clone From, and click Insert.

    TIP
    To save time, you can use the Clone From option to copy all settings from an existing social button.

    publish the landing page to Facebook put the social button on your website

Congratulations! You have added a social button to your landing page. Be sure to approve the landing page.

Related Articles
You’re done, but you can change the settings of your social button if necessary. Start with customizing the button style or editing the share messages it presents.
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