DocumentationMarketo EngageMarketo Guide

Create a Program Performance Report create-a-program-performance-report

Last update: Fri Oct 13 2023 00:00:00 GMT+0000 (Coordinated Universal Time)

See great stats on your programs with this report.

  1. Create a report in a program and select the Program Performance report type.

  2. Click the Report tab.

  3. You’re there! Explore your report to see how your programs are doing.

TIP
To find the programs with the lowest Cost per Success, for example, sort your report on that column and choose Sort Ascending.

Columns in a Program Performance report include:

Column
Description
Channel
The channel type of the program.
New Names
New people acquired by the program.
Success
Number of members who achieved success as defined in the program statuses.
Total Cost
Sum of all period costs within the program.
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