CT-YYYY-MM-Content Non-Marketo Landing Page
- Topics:
- Programs
This is an example of a content program with a Marketo Engage form for downloading content on a non-Marketo Engage Landing Page utilizing a Marketo Engage default program. This program is meant to work with a Marketo Engage form embedded on your website. The link to the offer/content can be sent in a thank you email.
For further strategy assistance or help customizing a program, please contact the Adobe Account Team or visit the Adobe Professional Services page.
Channel Summary
02-Engaged-Success
Program Contains the Following Assets
(subfolders for emails & Landing Pages)
My Tokens Included
{{my.Content-Title}}
<--My Content Title Here-->
{{my.Content-Type}}
<--My Content Type Here-->
{{my.Content-URL}}
{{my.Email-FromAddress}}
{{my.Email-FromName}}
<--My From Name Here-->
{{my.Email-ReplyToAddress}}
Conflict Rules
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Program Tags
- Create tags in this subscription - Recommended
- Ignore
-
Landing Page template with the same name
- Copy original template
- Use destination template - Recommended
-
Images with the same name
- Keep both files
- Replace item in this subscription - Recommended
-
Email templates with the same name
- Keep both templates
- Replace existing template - Recommended
Best Practices
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After import of the content program, move the form from a local asset to a global asset located in the Design Studio.
- Decreasing the number of forms and utilizing more global assets from the Design Studio allows more scalability in your program design and administrative governance. It also provides flexibility for regular compliance updates for fields, opt-in language, etc.
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Consider updating the templates in your imported program to utilize currently branded templates, or update the newly imported template to reflect your brand by adding in a snippet or your appropriate logo/footer information.
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Consider updating the naming convention of this program example to align to your naming convention.