Available vendors

Table of content:

Content and CMS content-and-cms

Contentful contentful

Contentful is a headless CMS for structured entries and assets over REST or GraphQL, so Journey Optimizer can pull content at send or open time.

Typical use cases include localized hero blocks, alt text, and CTAs in email, as well as product or promo entries in dynamic modules. Another common pattern is retrieving a specific entry by ID for personalized messaging.

Learn more about prerequisites and limitations for Contentful.

The following prerequisites apply:

  • Contentful space with Delivery API access and a read-oriented API key.
  • Clear content types and field IDs; admin access in Journey Optimizer to create integrations.

The following limitations and exclusions apply:

  • Broad listing or paginated Contentful APIs are a poor fit for this pattern; prefer retrieval calls that target a specific entry or asset.
  • Write-back or two-way synchronization is outside the scope of this example.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  2. Enter an integration name without spaces.

  3. Configure the endpoint using the Contentful Content Delivery API (CDA) URL: https://cdn.contentful.com/spaces/{space_id}/environments/{environment_id}/entries/{entry_id}

  4. Select HTTP method: GET.

  5. Add authentication header:

Authorization: Bearer <CONTENTFUL_DELIVERY_TOKEN>

  1. Add path variables if required (e.g., entry ID, locale).

  2. Paste a sample JSON response so fields can be detected and mapped.

  3. Select required fields for personalization.

  4. Configure timeout and caching as needed.

  5. Test connection and activate.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields (align with the Content Delivery API for your space and environment):

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://cdn.contentful.com/spaces/{{spaceID}}/entries/environments/{{environment_id}}
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.
HTTP method GET

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
spaceID spaceID <YOUR_SPACE_ID>
environment_id environment_id <YOUR_ENV_ID>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key access_token <YOUR_API_KEY> Query Parameter

Sitecore sitecore

Sitecore Content Hub and related cloud APIs support DAM-style download and metadata flows; the example pattern below centers on a download order by ID.

Typical use cases include asset or download metadata in email content and alignment with DAM workflows managed in Sitecore.

Learn more about prerequisites and limitations for Sitecore.

The following prerequisites apply:

  • Tenant URL and credentials (bearer or token per your API surface).
  • Admin access in Journey Optimizer to create integrations.

The following limitations and exclusions apply:

  • Hostnames and paths vary by Sitecore product. Use only endpoints your tenant exposes.
  • OAuth access tokens, refresh, and lifetimes must follow Sitecore security policy.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Configure GET on your download-order path, set authorization headers per Sitecore, map id from context, paste sample JSON, map fields, and tune timeouts for asset latency.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Content Hub API (example: download order by ID). Example URL pattern:

  5. https://xmapps-api.sitecorecloud.io/api/v1/downloadorders/{id}

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Use the following fields when you configure this sample call in Journey Optimizer. Confirm hostname and API version for your product (Content Hub, XM Cloud, and so on) in Sitecore documentation.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://xmapps-api.sitecorecloud.io/api/v1/downloadorders/{{id}}
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
id id <id_of_download_order>

Headers

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
Authorization Authorization Constant Bearer <token> Yes (on)
If-Modified-Since If-Modified-Since Variable 2019-08-24T14:15:22Z No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key X-Auth-Token <token> Header

Salsify salsify

Salsify is a PIM with APIs for products, channels, and digital assets.

Typical use cases include product attributes or media URLs in email and messaging aligned with syndicated catalog data.

Learn more about prerequisites and limitations for Salsify.

The following prerequisites apply:

  • API token and organization context; product IDs resolvable from profile or context.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Very large catalogs: avoid bulk list endpoints if Integrations expects per-entity retrieval.
  • Attribute visibility can be limited by Salsify role permissions.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Prefer single-product retrieval over bulk catalog calls, set bearer auth, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Salsify Product API. Example URL pattern:

  5. https://api.salsify.com/v1/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Some older references reused a download-order style path for Salsify; your tenant may instead use https://app.salsify.com/api/v1/orgs/{org_id}/products/{salsify_id} or similar. Confirm in Salsify developers.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://app.salsify.com/api/v1/orgs/{{org_id}}/products/{{salsify_id}}
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
org_id org_id <org_id>
salsify_id salsify_id <salsify_id>

Headers

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
Content-Type (default param) Content-Type Constant application/json Yes (on)
Authorization Authorization Constant Bearer <YOUR_TOKEN_HERE> Yes (on)
If-Modified-Since If-Modified-Since Variable 2019-08-24T14:15:22Z No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key apiKey <your_api_key> Header

Contentstack contentstack

Contentstack is a headless CMS; REST delivery is typical for JSON field mapping in Journey Optimizer.

A typical use case is using entries for banners or promos with parameters that include locale.

Learn more about prerequisites and limitations for Contentstack.

The following prerequisites apply:

  • Stack API key, delivery token, environment name, and content type UIDs.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • This pattern uses REST JSON for field mapping; GraphQL delivery follows a different integration path.
  • Use production-appropriate delivery tokens; preview and published flows are not interchangeable.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Add both api_key and access_token headers as Contentstack requires, include the environment query parameter, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Content Delivery API. Example URL pattern:

  5. https://cdn.contentstack.io/v3/content_types/{content_type_uid}/entries/{entry_uid}

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields. See Contentstack Content Delivery API.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2 5-row-2
Field Value
URL https://cdn.contentstack.io/v3/content_types/{{content_type_uid}}/entries/{{entry_uid}}
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.
Headers No extra headers needed.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
content_type_uid Content Type UID <your_content_type_uid>
entry_uid Entry UID <your_entry_uid>

Authentication

table 0-row-3 1-row-3 2-row-3
Key name Key value Add to
api_key <YOUR_STACK_API_KEY> Header
access_token <YOUR_DELIVERY_TOKEN> Header

Contentstack expects both keys as headers for delivery requests.

Query parameters

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
environment Environment Name Variable <your_environment_name> Yes (on)

Akeneo akeneo

Akeneo PIM exposes REST APIs for products, attributes, and media.

Typical use cases include governed product data in email modules and attributes for a given channel in journeys.

Learn more about prerequisites and limitations for Akeneo.

The following prerequisites apply:

  • PIM base URL and OAuth client; product UUID or identifier strategy.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • PIM responses can be large. Map only the attributes required for personalization.
  • Write operations are outside the scope of typical read-only personalization examples.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use GET with bearer token, request only needed attribute options in query flags, paste sample JSON, map a minimal attribute set, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Akeneo REST API. Example URL pattern:

  5. https://{pim-host}/api/rest/v1/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example pattern: https://{pim-host}/api/rest/v1/products-uuid/{uuid} with Accept: application/json. See Akeneo API.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{your-akeneo-domain}}.com/api/rest/v1/products-uuid/{{uuidProduct}}
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
uuidProduct UUID <product_uuid>

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Authorization Authorization Constant Bearer <YOUR_TOKEN> Yes (on)
Accept Accept Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
with_attribute_options Include Attribute Options Variable false No (off)
with_quality_scores Include Quality Scores Variable false No (off)
with_completenesses Include Completenesses Variable false No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization Bearer <YOUR_ACCESS_TOKEN> Header

Magnolia magnolia

Magnolia offers headless and REST delivery endpoints depending on deployment.

A typical use case is delivering content nodes or fragments for marketing modules.

Learn more about prerequisites and limitations for Magnolia.

The following prerequisites apply:

  • Instance URL and token or basic auth; workspace and paths for delivery.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • REST delivery URLs depend on installed Magnolia modules and configuration.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use the public delivery URL pattern your modules expose, authenticate per Magnolia guidance (anonymous delivery vs token for protected content), paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Magnolia REST (delivery). Example URL pattern:

  5. https://{author-or-public}/.rest/delivery/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example pattern: https://{domain}/magnoliaAuthor/.rest/delivery/... or public delivery tours-style URLs. Your paths depend on installed modules. See Magnolia documentation.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL http://{{your-domain}}/magnoliaAuthor/.rest/delivery/<myEndpoint>/travel/@nodes
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Content-Type Content-Type Constant application/json Yes (on)
Accept Accept Constant application/json Yes (on)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization <bearer_token> Header

Note: Delivery API is to use the rest-anonymous role for content that doesn’t require a login. For secure access to protected data, a more robust method like API tokens or OAuth 2.0 is preferred

Loyalty and rewards loyalty-and-rewards

Voucherify voucherify

Voucherify provides promotions and loyalty REST APIs (campaigns, vouchers, loyalty programs).

Typical use cases include reading loyalty or promotion state for offers in content and showing tier or balance where appropriate.

Learn more about prerequisites and limitations for Voucherify.

The following prerequisites apply:

  • Application ID and secret (per region/cluster); clarity on which loyalty or campaign endpoints you call.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Avoid exposing internal promotion or campaign identifiers in customer-facing errors or message content.
  • Application-level rate limits apply. Configure retries and caching per Voucherify guidance.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Set base URL for your cluster, add required headers (X-APP-ID, X-APP-TOKEN), constrain list endpoints with filters or IDs, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Loyalty / REST APIs. Example URL pattern:

  5. Per Voucherify OpenAPI base URL for your region

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields. Full reference: Voucherify API.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{cluster}}.voucherify.io/v1/loyalties/{{campaignId}}/members
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
cluster cluster <your_cluster>
campaignId campaignId <loyalty_campaign_Id>

Headers

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
X-APP-ID X-APP-ID Constant <YOUR-APP-ID> Yes (on)
X-Voucherify-Channel X-Voucherify-Channel Constant Voucherify Documentation No (off)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5 4-row-5 5-row-5 6-row-5 7-row-5 8-row-5
Parameter Name Type Value Mandatory
limit limit Variable 10 No (off)
page page Variable 1 No (off)
customer customer Variable <customer_identifier> No (off)
created_at created_at Variable <iso8601_date> No (off)
updated_at updated_at Variable <iso8601_date> No (off)
order order Variable <sort_field> No (off)
code code Variable <loyalty_card_code> No (off)
ids ids Variable <array_of_ids> No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key X-APP-TOKEN <YOUR-APP-TOKEN> Header

Talon.One talon-one

Talon.One is a promotion and loyalty rules engine with REST APIs for sessions, effects, and profiles.

Typical use cases include promotions at cart or profile level in personalized content and loyalty progress or rewards display.

Learn more about prerequisites and limitations for Talon.One.

The following prerequisites apply:

  • API key and deployment-specific base URL; identifiers for application or campaign scope.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Session-heavy flows may require careful mapping to the Integrations request model.
  • Observe Talon.One rate limits and idempotency guidance.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use GET on the profile or achievement path you need, set Authorization: ApiKey-v1 <key> as documented, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Talon.One Integration API. Example URL pattern:

  5. https://{your-domain}.talon.one/v1/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields
table 0-row-2 1-row-2 2-row-2
Field Value
URL https://{{your-deployment}}.talon.one/v1/customer_profiles/{{integrationId}}/achievements/{{achievementId}}
HTTP method GET

Path parameters

table 0-row-3 1-row-3 2-row-3 3-row-3
Path parameter Name Default value
your-deployment your-deployment <your_deployment>
integrationId integrationId <integrationId>
achievementId achievementId <achievementId>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5 4-row-5 5-row-5
Parameter Name Type Value Mandatory
progressStatus progressStatus Variable inprogress / completed / expired No (off)
startDate startDate Variable 2024-05-29T15:04:05+07:00 No (off)
endDate endDate Variable 2024-05-29T15:04:05+07:00 No (off)
pageSize pageSize Variable <default_page_size> No (off)
skip skip Variable <items_to_skip> No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization ApiKey-v1 <YOUR_API_KEY> Header

Antavo antavo

Antavo is an enterprise loyalty platform with REST APIs for members, rewards, and events.

Typical use cases include points, tier, or rewards in email or push and offers driven by loyalty state.

Learn more about prerequisites and limitations for Antavo.

The following prerequisites apply:

  • Stack URL and API credentials; program or shop identifiers as required.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Customer PII must be handled under Antavo agreements and your privacy policies.
  • Confirm API versions and stable endpoints with Antavo for your environment.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Configure GET with the vendor’s authentication (for example API key in query), avoid exposing PII against policy, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Antavo Enterprise API. Example URL pattern:

  5. Per Antavo stack base URL documented in your tenant

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields use the staging host; production uses your Antavo stack hostname. See Antavo documentation.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://api.staging.antavo.com/customers/{{customer_id}}/activities/offers
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
customer_id customer_id <customer_id>

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
Accept Accept Constant application/json No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key api_key <YOUR_API_KEY> Query parameter

Salesforce Loyalty salesforce-loyalty

Salesforce Loyalty Management exposes REST APIs on the Salesforce platform for members, programs, and transactions.

Typical use cases include surfacing tier, points, or benefits in journeys and aligning messaging with CRM and loyalty data.

Learn more about prerequisites and limitations for Salesforce Loyalty.

The following prerequisites apply:

  • Salesforce instance, connected app or integration user, and OAuth appropriate to your org.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Salesforce API limits and OAuth token refresh must be designed into your integration.
  • Field-level security and sharing rules govern which fields appear in API responses.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use the loyalty integration endpoint your team approves, complete Salesforce OAuth, paste sample JSON, map fields, respect composite API limits, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Salesforce Loyalty Management REST. Example URL pattern:

  5. https://{instance}.salesforce.com/services/data/vXX.X/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Use the Loyalty Management member profile GET operation documented for your org’s API version; paths include program and member identifiers. See Salesforce developers.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{your-instance}}.my.salesforce.com/services/data/{{version}}/connect/loyalty/management/members
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
your-instance your-instance <your_instance>
version version version

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
Accept Accept Constant application/json No (off)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
membershipNumber membershipNumber Variable <membership_number> No (off) *
membershipId membershipId Variable <membership_id> No (off) *
posMemId posMemId Variable <pos_mem_id> No (off) *

* At least one of the three is required.

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization <access_token> Header

Capillary capillary

Capillary provides loyalty and engagement APIs common in retail stacks.

Typical use cases include points, tier, or offers inside personalized journeys.

Learn more about prerequisites and limitations for Capillary.

The following prerequisites apply:

  • API host and authentication (often signed requests; follow Capillary docs).
  • Program identifiers for your endpoint.

The following limitations and exclusions apply:

  • Authentication schemes and regional hosts vary by deployment. Confirm with Capillary for your stack.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Configure headers such as CAP-API-ACCESS-TOKEN as required, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Capillary APIs. Example URL pattern:

  5. Per Capillary integration guide for your region

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example: https://ushc.intouch.capillarytech.com/api/v3/rewards/{reward_id} (host varies by region). Validate the host and auth scheme with Capillary.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://ushc.intouch.capillarytech.com/api/v3/rewards/{{reward_id}}
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
reward_id Reward ID <your_reward_id>

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Content-Type Content-Type Constant application/json Yes (on)
CAP-API-ACCESS-TOKEN Access Token Constant <YOUR_ACCESS_TOKEN> Yes (on)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key CAP-API-ACCESS-TOKEN <YOUR_ACCESS_TOKEN> Header

Templates and messaging templates-and-messaging

Stensul stensul

Stensul is an email creation platform for approved templates; Journey Optimizer can consume template metadata and structured regions through its API.

Typical use cases include importing approved templates and mapping regions to profile attributes, and reusing governed blocks for scalable campaign builds.

Learn more about prerequisites and limitations for Stensul.

The following prerequisites apply:

  • Stensul account with API access and published templates with defined tokens.
  • Admin access in Journey Optimizer to create integrations.

The following limitations and exclusions apply:

  • In-place WYSIWYG editing of Stensul templates inside Journey Optimizer is not covered here.
  • Large or complex HTML in template payloads may require security review and sanitization.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  2. Enter an integration name.

  3. Configure the endpoint using the Stensul Templates API URL (example pattern): https://api.stensul.com/v1/templates/{template_id}

  4. Configure authentication (API key or OAuth per Stensul API documentation).

  5. Define path variables (e.g., template ID).

  6. Paste a sample JSON response for field detection.

  7. Map required template fields to Journey Optimizer personalization fields.

  8. Test connection and activate.

Marigold marigold

Marigold exposes loyalty and engagement APIs; hosts differ by geography (EU vs US module hostnames).

A typical use case is enriching messages with loyalty or preference data from Marigold programs.

Learn more about prerequisites and limitations for Marigold.

The following prerequisites apply:

  • Base URL and credentials from your contract; least-privilege API user when possible.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Endpoints vary by Marigold product. Validate with Marigold support for your deployment.
  • Personal data in responses must comply with your DPA and retention policies.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Point to the Marigold host for your region, set authentication (the sample below uses X-Api-Key with key and secret), paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Marigold REST API (endpoint per your integration guide). Example URL pattern:

  5. Use the base URL and path provided in your Marigold API documentation

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

  13. Marigold uses 2 endpoints based on the geographical area for which the customer instance is active:

  14. Europe: https://{{customername}}.module.slgnt.eu
    USA: https://{{customername}}.module.slgnt.us

The table below lists example values for this integration request.

Sample integration fields

Base host depends on region (for example https://{{customername}}.module.slgnt.eu or https://{{customername}}.module.slgnt.us). Confirm paths with Marigold for your deployment.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{customername}}.module.slgnt.{{locale}}/Portal/Api/organizations/{{organization}}/content/{{api_name}}
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.

Path parameters

table 0-row-3 1-row-3 2-row-3 3-row-3 4-row-3
Path parameter Name Default value
customername customername <your_name>
locale locale eu / us
organization organization <your_organization>
api_name api_name <api_name>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key X-Api-Key <apiKey>:<apiSecret> Header

Adobe Target Recommendations adobe-target-recommendations

Adobe Target includes Recommendations and delivery APIs for server-side or integrated experiences, subject to entitlements.

Typical use cases include injecting recommendations into experiences you author in Journey Optimizer and aligning keys with profile or Experience Platform context.

Learn more about prerequisites and limitations for Adobe Target Recommendations.

The following prerequisites apply:

  • Target with Recommendations; IMS org and supported authentication.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Recommendation and delivery APIs require specific parameters (for example mbox or product identifiers). Follow Adobe Target documentation.
  • Tune latency and caching for your send volume and use case.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Delivery calls are often POST with a JSON body. Configure OAuth per Target authentication, paste a sample response, map fields, test under expected volume.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Target Recommendations / delivery APIs (per Adobe documentation for your integration pattern). Example URL pattern:

  5. See Adobe Target Recommendations API documentation for your use case

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields
table 0-row-2 1-row-2 2-row-2 3-row-2
Field Value
URL https://{{client}}.tt.omtrdc.net/rest/v1/delivery
Policy Configure policy level details as per your need.
HTTP method POST

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
client client <client_name>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
client client Variable <customer_client_code> Yes (on)
sessionId sessionId Variable <session_identifier> Yes (on)

Authentication

Refer to Target authentication configuration and add JSON to Payload.

Request Payload

code language-sample
{
  "id": {
    "tntId": "<YOUR_TENANT_ID>"
  },
  "context": {
    "channel": "web",
    "address": {
      "url": "https://example.com/store.html"
    },
    "screen": {
      "width": 1200,
      "height": 1400
    }
  },
  "experienceCloud": {
    "analytics": {
      "logging": "server_side",
      "supplementalDataId": "<supDataId>",
      "trackingServer": "sstats.adobe.com"
    }
  },
  "execute": {
    "pageLoad": {
      "parameters": {
        "pageType": "checkout",
        "preferredCurrency": "$"
      }
    },
    "mboxes": [
      {
        "index": 1,
        "name": "orderConfirmPage"
      }
    ]
  },
  "prefetch": {
    "views": [
      {
        "parameters": {
          "ad": "view"
        }
      }
    ],
    "mboxes": {
      "index": 1,
      "name": "SummerOffer"
    }
  }
}

Data, weather, and operations data-weather-and-operations

AccuWeather accuweather

AccuWeather exposes forecast and location REST APIs so messages can include weather-aware snippets.

Typical use cases include short forecasts in email or push and tailoring content using forecast values tied to profile or context.

Learn more about prerequisites and limitations for AccuWeather.

The following prerequisites apply:

  • API subscription and key; location key or a city search flow.
  • Admin access in Journey Optimizer to create integrations.

The following limitations and exclusions apply:

  • Confirm the JSON response shape for your AccuWeather subscription tier; Integrations maps fields from JSON responses.
  • Observe AccuWeather rate limits and recommended caching.
  • Resolving locationKey often requires a separate geolocation or city-search request before forecast calls.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use GET unless your subscription requires otherwise, attach the apiKey query parameter (or as documented), map locationKey and other variables from profile/context, paste sample JSON, map fields, then test.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Daily Forecasts API. Example URL pattern:

  5. https://dataservice.accuweather.com/forecasts/v1/daily/{days}day/{locationKey}

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields. Details and tiers are described in AccuWeather APIs. You often resolve locationKey with a separate locations search call (for example .../locations/v1/cities/search?q={{cityName}}).

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://dataservice.accuweather.com/forecasts/v1/daily/{{days}}day/{{locationKey}}
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
days days 15
locationKey locationKey <desired_location_key>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5 4-row-5
Parameter Name Type Value Mandatory
format format Variable json No (off)
language language Variable en-US No (off)
details details Variable False No (off)
metric metric Variable False No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key apiKey <YOUR_API_KEY> Query parameter

ShipStation shipstation

ShipStation offers shipping and order APIs for carriers, labels, and tracking.

Typical use cases include order status, tracking links, or delivery ETAs in transactional messages.

Learn more about prerequisites and limitations for ShipStation.

The following prerequisites apply:

  • API key and secret (Basic auth per ShipStation docs).
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Do not expose ShipStation API keys in message content; keep credentials in the integration configuration only.
  • Paginated list endpoints may be a poor fit for Integrations; prefer single-resource GETs when possible.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Target the resource you need (orders vs shipments), authenticate per ShipStation API, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the ShipStation REST API. Example URL pattern:

  5. https://ssapi.shipstation.com/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

The following Get Timer example illustrates one ShipStation automation timing call. Use the exact path and auth from your ShipStation integration guide when reproducing it in Journey Optimizer.

table 0-row-2 1-row-2 2-row-2 3-row-2
Field Value
URL https://dashboard.sendtric.com/api/v1/timers/{{id}}
HTTP method POST
Policy Configure policy level details as per your need.

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key apiKey <your_api_key> Header

Requet payload

code language-sample

{
    "external_batch_id": "se-28529731",
    "batch_notes": "This is my batch",
    "shipment_ids": [
      "se-28529731"
    ],
    "rate_ids": [
      "se-28529731"
    ]
}

RevenueCat revenuecat

RevenueCat provides subscription status and entitlements APIs for apps.

A typical use case is reflecting subscription state in lifecycle campaigns where policy allows.

Learn more about prerequisites and limitations for RevenueCat.

The following prerequisites apply:

  • Secret API key and app identifiers; stable mapping between profiles and RevenueCat customer IDs.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Protect secret API keys and follow your rotation policies.
  • Subscription and entitlement data is sensitive. Meet privacy and consent requirements.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Call the REST GET modeled below, authenticate with the secret key header, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the RevenueCat REST API. Example URL pattern:

  5. https://api.revenuecat.com/v1/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example pattern: use RevenueCat’s Get a Product (or equivalent product/entitlement GET) from RevenueCat docs with your project’s base URL and version.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://api.revenuecat.com/projects/{{project_id}}/products/{{product_id}}
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
project_id project_id <project_id>
product_id product_id <product_id>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
country country Variable <iso_country_code> No (off)
locale locale Variable <locale_code> No (off)
parentId parentId Variable <parent_category_id> No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization Bearer <token> Header

Databricks databricks

Databricks provides SQL and REST APIs over lakehouse data; earlier drafts combined statement execution guidance with a jobs/get sample.

A typical use case is using small, denormalized attributes from governed tables for personalization with strict least privilege.

Learn more about prerequisites and limitations for Databricks.

The following prerequisites apply:

  • Workspace host, token or OAuth per org policy; service principal with minimal scope.
  • Admin access in Journey Optimizer.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Prefer narrow read paths; if you use POST statement execution, include the JSON body the API requires, paste a sample success response for mapping, test latency carefully, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Databricks SQL Statement Execution API. Example URL pattern:

  5. https://{workspace-host}/api/2.0/sql/statements/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

The GET job example below is illustrative; for SQL-driven personalization, prefer the statement execution API pattern your workspace supports.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2 5-row-2
Field Value
URL https://<databricks-instance>/api/2.0/jobs/get
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.
Authentication Oauth

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Accept Accept Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
job_id job_id Variable 12 Yes

Bynder bynder

Bynder is a DAM with REST APIs; integrations commonly use OAuth 2.0 for read-only metadata or asset URLs.

Typical use cases include pulling asset metadata or delivery URLs into messages and keeping creative approved in Bynder aligned with journeys.

Learn more about prerequisites and limitations for Bynder.

The following prerequisites apply:

  • Portal domain and OAuth client (or approved token approach).
  • Scopes for read-only access; admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Pagination and OAuth token refresh must follow Bynder’s API rules.
  • Large paginated responses: map only the fields required for personalization.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Configure GET on the chosen endpoint (one common pattern is a users listing), complete OAuth per Bynder, avoid pulling unnecessary pages of data, map fields, test, then activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Bynder API v4 (example: users listing pattern). Example URL pattern:

  5. https://{your-bynder-domain}/api/v4/users/

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields. See Bynder API documentation for OAuth 2.0 payload details.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{your-bynder-domain}}/api/v4/users/
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
your-bynder-domain your-bynder-domain <your-bynder-domain>

Headers

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
Authorization Authorization Constant Bearer <token> Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
includeInActive includeInActive Variable False No (off)
limit limit Variable 100 No (off)
page page Variable 1 No (off)

Authentication

table 0-row-2 1-row-2
Type Payload
OAuth 2.0 OAuth 2.0 payload (see Bynder documentation)
code language-none
{
    "type": "oauth2",
    "endpoint": {
        "uri": ""
    },
    "method": "get",
    "response": {
        "type": "json"
    },
    "request": {
        "header": [
            {
                "key": "client_id",
                "value": ""
            },
            {
                "key": "client_secret",
                "value": ""
            }
        ],
        "queryParams": [
            {
                "key": "grant_type",
                "value": ""
            },
            {
                "key": "scope",
                "value": ""
            }
        ],
        "payload": {
            "type": "json",
            "content": {}
        }
    },
    "credentialPaths": [
        "header.client_id",
        "header.client_secret",
        "queryParam.scope"
    ],
    "tokenPath": "message.token",
    "policy": {
        "timeoutInMilliseconds": 30000,
        "cache": {
            "enabled": true,
            "ttlInSeconds": 300
        },
        "retry": {
            "enabled": false
        }
    },
    "locationConfig": {
        "key": "x-token",
        "location": "query"
    }
}

Trustpilot trustpilot

Trustpilot provides APIs for business and review summary data where your use case and contract allow.

A typical use case is showing review counts or ratings in marketing content compliant with Trustpilot terms.

Learn more about prerequisites and limitations for Trustpilot.

The following prerequisites apply:

  • API key and approved use case; business identifiers for queries.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Use of Trustpilot data must comply with Trustpilot branding and data-use policies.
  • Rate limits apply to review summary and related endpoints.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Configure GET with required query authentication, map identifiers from profile or context, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Trustpilot APIs. Example URL pattern:

  5. https://api.trustpilot.com/v1/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Use the categories listing operation from Trustpilot developers for your integration pattern; parameters vary by resource.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://api.trustpilot.com/v1/categories
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
country country Variable <iso_country_code> No (off)
locale locale Variable <locale_code> No (off)
parentId parentId Variable <parent_category_id> No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key apiKey <your_api_key> Header

Bazaarvoice bazaarvoice

Bazaarvoice provides ratings, reviews, and UGC APIs.

A typical use case is showing review summaries or ratings in email when policy allows.

Learn more about prerequisites and limitations for Bazaarvoice.

The following prerequisites apply:

  • API passkey and client identifiers from your contract.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Display of ratings and reviews must follow Bazaarvoice content policies.
  • Rate limits and caching rules apply per API key.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use GET with passkey as a query parameter on the Conversations API, set Accept: application/json, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Bazaarvoice Conversations API. Example URL pattern:

  5. https://api.bazaarvoice.com/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example entry point: https://api.bazaarvoice.com/data/products.json with version and filter query parameters. See Bazaarvoice developer.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://api.bazaarvoice.com/data/products.json
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Accept Accept Constant application/json Yes (on)

Authentication

table 0-row-3 1-row-3
Type Key value Location
passkey <YOUR_ACCESS_TOKEN> Query parameter

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5
Parameter Name Type Value Mandatory
apiversion apiversionNumber Constant 5.4 Yes (on)
filter filter Variable Id:47950830 No (off)
stats stats Variable all No (off)

OneTrust onetrust

OneTrust exposes privacy and consent APIs (product-specific URLs and schemas).

A typical use case is reading consent or preference signals for conditional content where architecture and legal review allow.

Learn more about prerequisites and limitations for OneTrust.

The following prerequisites apply:

  • API credentials and regional base URL; legal approval for fields used in messaging.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Consent and preference data are highly regulated. Coordinate with privacy and legal teams.
  • API paths and payloads differ by OneTrust product. Use documentation for your subscription.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use the published schema or preference-center path your subscription documents, complete OAuth if required, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the OneTrust API. Example URL pattern:

  5. Per OneTrust developer portal base URL

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields
table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2 5-row-2
Field Value
URL https://customer.my.onetrust.com/api/consentmanager/v2/preferencecenters/{{preferencecenterid}}/schema
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.
Authentication Oauth

Path parameters

table 0-row-3 1-row-3
Parameter Name Value
preferencecenterid preferencecenterid <pref-id>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Accept Accept Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
state state constant PUBLISHED Yes

Preference center schema (published)

Example pattern (fragment): https://{tenant}.my.onetrust.com/api/consentmanager/v2/preferencecenters/{preferencecenterid}/schema?state=PUBLISHED. Confirm the exact path in OneTrust Developer.

Meta meta

Meta Graph and Marketing APIs expose catalog and campaign objects for authorized business integrations.

A typical use case is enriching content with attributes from Meta where tokens and policies allow.

Learn more about prerequisites and limitations for Meta.

The following prerequisites apply:

  • System user or app token with correct permissions; Business Manager alignment.
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Short-lived access tokens require a renewal or long-lived strategy suited to server-side integrations.
  • Comply with Meta Platform Terms; do not log tokens or other secrets in message payloads.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Graph calls are often GET with a versioned path; handle token expiry, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Meta Graph API. Example URL pattern:

  5. https://graph.facebook.com/vXX.X/...

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Sample integration fields. See Graph API for versioning and access tokens.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2 5-row-2
Field Value
URL https://graph.facebook.com/{{API_VERSION}}/{{PRODUCT_CATALOG_ID}}/products
HTTP method GET
Response Payload Select and configure the desired response fields for use during authoring, based on the API response.
Policy Configure policy level details as per your need.
Authentication Oauth

Path parameters

table 0-row-3 1-row-3 2-row-3
Path parameter Name Default value
API_VERSION API_VERSION v19.0
PRODUCT_CATALOG_ID PRODUCT_CATALOG_ID 12345

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Accept Accept Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5
Parameter Name Type Value Mandatory
fields fields Variable id No
filter filter Variable No

Aprimo aprimo

Aprimo combines marketing operations and DAM APIs for records, assets, and metadata.

Typical use cases include approved record or asset fields in dynamic content and governed DAM workflows in regulated industries.

Learn more about prerequisites and limitations for Aprimo.

The following prerequisites apply:

  • Tenant URL and credentials (OAuth or API key per your setup).
  • Admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Aprimo field-level security must align with the attributes you map in Journey Optimizer.
  • Large HAL or JSON payloads: restrict mapped fields to the minimum required set.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Use GET on the record path you need, send required headers such as API-VERSION, paste sample JSON (HAL or JSON as returned), map a minimal field set, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Aprimo DAM / Records API. Example URL pattern:

  5. Per Aprimo API base URL and resource path for your tenant

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields
table 0-row-2 1-row-2 2-row-2
Field Value
URL https://productstrategy1.dam.aprimo.com/api/core/record/{{recordID}}
HTTP method GET

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
recordId recordId <record_identifier>

Headers

table 0-row-5 1-row-5 2-row-5 3-row-5 4-row-5 5-row-5 6-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)
API-VERSION API-VERSION Constant 1 Yes (on)
Accept Accept Constant application/hal+json OR application/json No (off)
select-record select-record Variable <selection_type> No (off)
select-record-fields select-record-fields Variable <field_list> No (off)
select-field select-field Variable <field_selection> No (off)

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key Authorization Bearer <token> Header

Epsilon (Epsilon3) epsilon

Epsilon exposes APIs per enterprise agreement; base URLs and auth come from your account team (the Events API example below is illustrative).

A typical use case is exposing loyalty or offer attributes through supported JSON APIs.

Learn more about prerequisites and limitations for Epsilon (Epsilon3).

The following prerequisites apply:

  • Credentials and endpoints from Epsilon; admin access in Journey Optimizer.

The following limitations and exclusions apply:

  • Endpoints and hosts are customer-specific. Do not deploy without documentation from your Epsilon account team.

Use the procedure below to configure this integration in Journey Optimizer. See Sample integration fields for example request details, and confirm those values with the vendor documentation for your environment.

  1. Follow Work with Integrations. Do not guess public URLs. Use the specification from Epsilon, paste sample JSON, map fields, test, activate.

  2. In Journey Optimizer, go to Configurations > Manage, then select Create Integration.

  3. Enter an integration name without spaces.

  4. Configure the endpoint using the Epsilon API (per your integration specification). Example URL pattern:

  5. Provided by Epsilon for your program

  6. Select the HTTP method shown in the configuration table (typically GET unless noted otherwise).

  7. Configure authentication (headers, query parameters, or OAuth) exactly as specified in the table and in the vendor documentation.

  8. Define path, query, and header parameters, and map variables to profile or contextual data where needed.

  9. Paste a sample JSON response so fields can be detected and mapped.

  10. Select the fields required for personalization in the response payload mapping.

  11. Configure timeout, retry, and caching policies based on expected volume.

  12. Test the connection, then activate the integration.

The table below lists example values for this integration request.

Sample integration fields

Example pattern: https://{your-instance}.epsilon3.io/api/v1/planning/events with start and end query parameters and header-based API key. Confirm with Epsilon before production.

table 0-row-2 1-row-2 2-row-2 3-row-2 4-row-2
Field Value
URL https://{{your-instance}}.epsilon3.io/api/v1/planning/events
HTTP method GET
Policy Configure policy level details as per your need.
Response payload Select and configure the desired response fields for use during authoring, based on the API response.

Path parameters

table 0-row-3 1-row-3
Path parameter Name Default value
your-instance your-instance <your_instance>

Headers

table 0-row-5 1-row-5
Parameter Name Type Value Mandatory
Content-Type (default) Content-Type Constant application/json Yes (on)

Query parameters

table 0-row-5 1-row-5 2-row-5 3-row-5 4-row-5
Parameter Name Type Value Mandatory
start start Variable 2019-08-24T14:15:22Z Yes (on) *
end end Variable 2019-08-24T14:15:22Z Yes (on) *
eventType eventType Variable scheduled / unscheduled No (off)
exclude_recurrences exclude_recurrences Variable true / false No (off)

* Optional for eventType = unscheduled, and for exclude_recurrences = true.

Authentication

table 0-row-4 1-row-4
Type API key name API key value Location
API Key <your_username> <EPSILON3_API_KEY> Header
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