Push generation with the AI Assistant Content Accelerator generative-push

In this particular example, learn how to send an engaging Push notification using AI Assistant Content Accelerator in Journey Optimizer.

Follow these steps:

1. After creating and configuring your push notification campaign, click Edit content.

   For more information on how to configure your push notification campaign, refer to this page.

2. Fill in the Basic details for your campaign. Once done, click Edit content.

3. Personalize your push notification as needed. Learn more

4. Access the Show AI Assistant menu.

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5. Enable the Use original content option for the AI Assistant Content Accelerator to personalize new content option based on the selected content.

6. Fine tune the content by describing what you want to generate in the Prompt field.

   If you are looking for assistance in crafting your prompt, access the Prompt Library which provides a diverse range of prompt ideas to improve your campaigns.

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7. Choose which field you want to generate: Title, Message and/or Image.

8. Tailor your prompt with the Text settings option:

   • Communication strategy: Choose the most suitable communication style for your generated text.
   • Tone: The tone of your push notifications should resonate with your audience. Whether you want to sound informative, playful, or persuasive, the AI Assistant can adapt the message accordingly.

   {modal="regular"}

9. Choose your Image settings:

   • Content type: This categorizes the nature of the visual element, distinguishing between different forms of visual representation such as photos, graphics, or art.
   • Visual intensity: You can control the image’s impact by adjusting its intensity. A lower setting (2) will create a softer, more restrained appearance, while a higher setting (10) will make the image more vibrant and visually powerful.
   • Color & tone: The overall appearance of the colors within an image and the mood or atmosphere it conveys.
   • Lighting: This refers to the lightning present in an image, which shapes its atmosphere and highlights specific elements.
   • Composition: This refers to the arrangement of elements within the frame of an image

   {modal="regular"}

10. From the Brand assets menu, click Upload brand asset to add any brand asset which contains content that can provide additional context the AI Assistant or select a previously uploaded one.

    Previously uploaded files are available in the Uploaded brand assets drop-down. Simply toggle the assets you wish to include in your generation.

11. Once your prompt is ready, click Generate.

12. Browse through the generated Variations and click Preview to view a full-screen version of the selected variation.

13. Navigate to the Refine option within the Preview window to access additional customization features:

    • Use as reference content: The chosen variant will serve as the reference content for generating other results.

    • Rephrase: The AI Assistant can rephrase your message in different ways, keeping your writing fresh and engaging for diverse audiences.

    • Use simpler language: Leverage the AI Assistant to simplify your language, ensuring clarity and accessibility for a wider audience.

    You can also change the Tone and Communication strategy of your text.

    {modal="regular"}

14. Click Select once you found the appropriate content.

    You can also enable experiment for your content. Learn more

15. Insert personalization fields to customize your push notification content based on profiles data. Then, click the Simulate content button to control the rendering, and check personalization settings with test profiles. Learn more

When you have defined your content, audience and schedule, you are ready to prepare your push campaign. Learn more

In this particular example, learn how to use the AI Assistant Content Accelerator in Journey Optimizer for specific content. Follow these steps:

1. After creating and configuring your push notification campaign, click Edit content.

   For more information on how to configure your push campaign, refer to this page.

2. Fill in the Basic details for your campaign. Once done, click Edit content.

3. Personalize your push notification as needed. Learn more

4. Access the Edit text with AI Assistant menu next to your Title or Message fields.

   {modal="regular"}

5. Enable the Use reference content option for the AI Assistant Content Accelerator to personalize new content based on the selected content.

6. Fine tune the content by describing what you want to generate in the Prompt field.

   If you are looking for assistance in crafting your prompt, access the Prompt Library which provides a diverse range of prompt ideas to improve your campaigns.

   {modal="regular"}

7. Tailor your prompt with the Text settings option:

   • Communication strategy: Choose the most suitable communication style for your generated text.
   • Tone: The tone of your push notification should resonate with your audience. Whether you want to sound informative, playful, or persuasive, the AI Assistant can adapt the message accordingly.
   • Length: Select the length of your content using the range slider.

   {modal="regular"}

8. From the Brand assets menu, click Upload brand asset to add any brand asset which contains content that can provide additional context the AI Assistant or select a previously uploaded one.

   Previously uploaded files are available in the Uploaded brand assets drop-down. Simply toggle the assets you wish to include in your generation.

9. Once your prompt is ready, click Generate.

10. Navigate to the Refine option within the Preview window to access additional customization features:

    • Use as reference content: The chosen variant will serve as the reference content for generating other results.

    • Elaborate: The AI Assistant can help you expand on specific topics, providing additional details for better understanding and engagement.

    • Summarize: Lengthy information can overload recipients. Use the AI Assistant to condense key points into clear, concise summaries that grab attention and encourage them to read further.

    • Rephrase:The AI Assistant can rephrase your message in different ways, keeping your writing fresh and engaging for diverse audiences.

    • Use simpler language: Leverage the AI Assistant to simplify your language, ensuring clarity and accessibility for a wider audience.

    You can also change the Tone and Communication strategy of your text.

    {modal="regular"}

11. Click Select once you found the appropriate content.

    You can also enable experiment for your content. Learn more

12. Insert personalization fields to customize your push notification content based on profiles data. Then, click the Simulate content button to control the rendering, and check personalization settings with test profiles. Learn more

When you have defined your content, audience and schedule, you are ready to prepare your push campaign. Learn more

1. After creating and configuring your push notification campaign, click Edit content.

   For more information on how to configure your push notification campaign, refer to this page.

2. Fill in the Basic details for your campaign. Once done, click Edit content.

3. Personalize your push notification as needed. Learn more

4. Access the Add media menu.

   {modal="regular"}

5. Enable the Reference style option for the AI Assistant Content Accelerator to personalize new content based on the reference content. You can also upload an image to add context to your variation.

6. Fine tune the content by describing what you want to generate in the Prompt field.

   If you are looking for assistance in crafting your prompt, access the Prompt Library which provides a diverse range of prompt ideas to improve your campaigns.

   {modal="regular"}

7. Choose your Image settings:

   • Content type: This categorizes the nature of the visual element, distinguishing between different forms of visual representation such as photos, graphics, or art.
   • Visual intensity: You can control the image’s impact by adjusting its intensity. A lower setting (2) will create a softer, more restrained appearance, while a higher setting (10) will make the image more vibrant and visually powerful.
   • Color & tone: The overall appearance of the colors within an image and the mood or atmosphere it conveys.
   • Lighting: This refers to the lightning present in an image, which shapes its atmosphere and highlights specific elements.
   • Composition: This refers to the arrangement of elements within the frame of an image

8. From the Brand assets menu, click Upload brand asset to add any brand asset which contains content that can provide additional context the AI Assistant or select a previously uploaded one.

   Previously uploaded files are available in the Uploaded brand assets drop-down. Simply toggle the assets you wish to include in your generation.

9. Once your prompt is ready, click Generate.

10. Browse through the generated Variations.

    {modal="regular"}

11. Select Generate Similar to view image variations that closely match the current option, providing alternative designs with a consistent theme.

12. Click Select once you found the appropriate content.

    You can also enable experiment for your content. Learn more

When you have defined your content, audience and schedule, you are ready to prepare your push campaign. Learn more