Configure your Channel configuration channel-configuration
After setting up your Target Dimension, you need to configure your Channel Configuration and define the appropriate Execution Details. This allows you to define :
-
The level of message delivery: for example, sending one message per recipient, such as a single email per individual.
-
The execution address: the specific contact field to be used for sending, such as an email address or phone number.
To configure you channel configuration:
-
Start by creating and configuring your Channel configuration.
You can also update an existing Channel configuration.
-
From the Execution details section of your Channel configuration, access the Orchestrated campaigns tab.
-
Click Enabled to make it compatible with Orchestrated campaigns.
-
Choose your delivery method:
-
Target Dimension: send to the primary entity e.g., recipient.
-
Target + Secondary Dimension: send using both primary and secondary entities e.g., recipient + contract.
-
-
Select from the drop-down your previously created Target Dimension.
-
If you selected Target + Secondary Dimension as the delivery method, choose a Secondary Dimension to define the context for message delivery.
-
Under the Execution Address section, choose which Source should be used to fetch the delivery address, such as the email address or phone number:
-
Profile: Select this option if the delivery address, e.g. email, is stored directly in the main customer profile.
Useful when sending messages to the main customer, not a specific associated entity.
-
Target Dimension: Choose this if the delivery address is stored in the primary entity, e.g. a recipient.
Useful when each recipient has their own delivery address such as a different email or phone number.
-
Secondary Dimension: When using Target + Secondary Dimension as the delivery method, select the relevant Secondary Dimension that you previously configured.
For example, if the secondary dimension represents a booking or subscription, the execution address, such as an email, can be taken from that level. This is useful in cases where profiles use a different contact detail when booking or subscribing to a service.
-
-
From the Delivery address field, click
-
Once configured, click Submit.
Your channel is now ready to use with Orchestrated Campaigns, and messages will be delivered according to the selected target dimension.
URL tracking parameters url-tracking
When configuring your channel configuration, you can define URL tracking parameters to monitor the performance of your email campaigns by appending metadata to your tracked links - for analytics and reporting purposes.
To do this, contextual attributes specific to orchestrated campaigns are available using the {{context.system.source.*}} syntax:
context.system.source.id: Orchestrated campaign IDcontext.system.source.name: Orchestrated campaign namecontext.system.source.versionId: Orchestrated campaign version IDcontext.system.source.actionId: Channel action node IDcontext.system.source.actionName: Channel action node namecontext.system.source.channel: Channel type (Email, SMS, Push)context.system.IdentityNamespace: Identity namespace used
For example:
www.YourLandingURL.com?utm_source=AJO&utm_campaign={{context.system.source.id}}&utm_content={{context.system.source.actionName}}
Learn more about URL tracking parameters in this section.