Plan audiences using Adobe Marketing Agent for Microsoft 365 Copilot

Learn how Adobe Marketing Agent for Microsoft 365 Copilot simplifies audience planning directly within Microsoft Teams. This tool lets marketers identify loyalty audiences, check journey lineage, and validate campaign candidates without switching platforms or filing requests with operations teams.

This video demonstrates the process of selecting, analyzing, and preparing audiences for campaigns. It showcases how the agent generates actionable insights, surfaces related suggestions, and provides lineage visualization between audiences and journeys. Marketers can efficiently manage data and streamline workflows, ensuring focused targeting and improved campaign outcomes.

Watch the embedded video below to see a live demo of Adobe Marketing Agent in action.

For more information on how to get started watch Get started with Adobe Marketing Agent for Microsoft 365 Copilot.
To see how marketers use Adobe Marketing Agent for Microsoft 365 Copilot to plan campaigns, review performance, and monitor in-flight journeys watch Marketing Workflows with Adobe Marketing Agent for Microsoft 365 Copilot.