Direct integration use cases direct-integration-use-cases

These examples cover 2 common use cases related to a direct integration and the ECID (also called the MID). This ID is a unique, persistent ID for your site visitors.

TIP

Use case 1: I have an ECID but want to pass my visitor IDs and set an authentication state section-a67d89a343754d1286d03cf08d34b806

Use Case Element
Description
Conditions

This use case assumes you:

  • Have a MID for the site visitor. Let's call this ID 1234.
  • Know this visitor by your own unique ID. Let's call this ID 9876.
  • Want to link the MID (1234) to your own, unique ID (9876).
  • (Optional) Want to set an authentication status on this visitor.
Actions

Given these conditions, make a call to the Visitor ID Service that includes:

  • The MID (1234).
  • Your data provider ID. This is a unique ID assigned to your company. Let's call this ID 4444.
  • Your ID for the visitor (9876).
  • (Optional) A status ID to define the authentication state for this visitor.

And, if you happen to have any of the other parameters listed in the direct integration guide (e.g., d_blob or dcs_region, etc.) it's ok to pass those in as well.

Solution and code sample

Format your call to the Visitor ID Service like this:

https://dpm.demdex.net/id?d_mid=1234&d_cid=4444%019876%011&d_ver=2

Note how the sample call contains the:

  • MID: d_mid=1234
  • MID joined to your unique ID for the visitor: d_mid=1234&d_cid=4444%019876%011
  • Authentication state ID: ...d_cid=4444%019876%011 (hint: it's that last digit).

Use case 2: I do not have a MID and need to generate one section-8e81291f8b684de8b88fae4002ae0029

Use Case Element
Description
Conditions

This use case assumes you:

  • Do not have a MID for the site visitor.
  • Need to request a MID from the Visitor ID Service.
  • Know your IMS org ID. Let's call this 5555.
Actions

Given these conditions, make a call to the Visitor ID Service that includes your IMS org ID.

And, if you happen to have any of the other parameters listed in the direct integration guide (e.g., d_blob or dcs_region, etc.) it's ok to pass those in as well.

Solution and code sample

Format your call to the Visitor ID Service like this:

https://dpm.demdex.net/id?d_orgid=5555&d_ver=2

Note how the sample call contains your IMS org ID, d_orgid=5555. It would return an ECID for this visitor.

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