Adobe Experience Platform release notes
Release date: March 11, 2020
Updates to existing features in Adobe Experience Platform:
Data Governance governance
Experience Platform allows companies to bring data from multiple enterprise systems together to better allow marketers to identify, understand, and engage customers. Experience Platform includes an end-to-end data governance infrastructure to ensure the proper use of data within Platform and when being shared between systems.
Adobe Experience Platform Data Governance is a series of strategies and technologies used to manage customer data and ensure compliance with regulations, restrictions, and policies applicable to data usage. It plays a key role within Experience Platform at various levels, including cataloging, data lineage, data usage labeling, data access policies, and access control on data for marketing actions.
New features
Known issues
- None
For more information about Data Governance, see the Data Governance overview.
Data Ingestion ingestion
Adobe Experience Platform provides a rich set of features to ingest any type and latency of data. Adobe Experience Platform Data Ingestion provides multiple alternatives for ingesting data including Batch APIs, Streaming APIs, native Adobe connectors, data integration partners, or the Adobe Experience Platform UI.
New features
Known issues
- None
To learn more about ingesting data into Platform, visit the Data Ingestion documentation.
Destinations destinations
In Real-Time Customer Data Platform, destinations are pre-built integrations with destination platforms that activate data to those partners in a seamless way.
New destinations
New destinations are available where you can activate your Adobe Experience Platform data. See below for details:
To learn more, visit the destinations overview
Identity Service identity
Delivering relevant digital experiences requires having a complete understanding of your customer. This is made more difficult when your customer data is fragmented across disparate systems, causing each individual customer to appear to have multiple “identities”.
Adobe Experience Platform Identity Service helps you to gain a better view of your customer and their behavior by bridging identities across devices and systems, allowing you to deliver impactful, personal digital experiences in real time.
New features
Known issues
- None
For more information about Identity Service, see the Identity Service overview.
Sources sources
Adobe Experience Platform can ingest data from external sources while allowing you to structure, label, and enhance that data using Platform services. You can ingest data from a variety of sources such as Adobe applications, cloud-based storage, third-party software, and your CRM system.
Experience Platform provides a RESTful API and an interactive UI that lets you set up source connections for various data providers with ease. These source connections allow you to authenticate and connect to external storage systems and CRM services, set times for ingestion runs, and manage data ingestion throughput.
New features
Known issues
- None
To learn more about sources, see the sources overview.