Assets Insights in Content Hub assets-insights

Assets insights

Content Hub provides valuable insights into assets, addressing a common challenge that marketing stakeholders often encounter - asset usage statistics used in marketing campaigns, channels, and different regions. By gaining a clear understanding of the performance and popularity of the assets, it delivers actionable insights essential for enhancing user experience.

Prerequisites prerequisites

Content Hub users can perform actions mentioned in this article.

View statistics for uploaded assets view-statistics-for-uploaded-assets

You can view statistics of the uploaded assets and collections by navigating to the Insights tab. Track the upload history of your assets with the yearly, monthly, and daily asset uploads view.

Upload assets statistics

View detailed statistical analysis view-detailed-statistical-analysis

Content Hub lets you view statistics of the asset counts based on their file format, campaigns, channels, and regions. You can gain valuable insights into asset distribution facilitating informed decision-making and strategic planning.

The table presents a detailed overview of various assets, including their count and the respective percentage within the repository. You can adjust column sizes and sort assets by asset name, count, and percentage.

The pie chart visually represents the total count of assets by file format, providing a clear illustration of individual asset counts and their corresponding percentages.

Asset count by asset type statistics

You can also view:

  • Active Users by Day and Month: Number of active users by day or by month represented using a line graph.
  • Assets by Campaigns: Asset count and respective percentage based on campaigns.
  • Assets by Channels: Asset count and respective percentage based on channels used.
  • Assets by Regions: Asset count and respective percentage based on regions of asset usage.
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