Experience Platform agents in Experience Cloud
Adobe Experience Platform Agent Orchestrator is the central technology for building and coordinating expert AI agents in Adobe Experience Cloud.
You can gain access to AI agents either through:
- Existing Experience Cloud apps (A license is required to use an AI agent)
- AI-First Experience Cloud apps (Agents are native to the application)
Existing Experience Cloud apps
Existing apps work on their own, but adding AI agents gives you extra power and impact. If you have a license for Platform Agent Orchestrator, you can use the Platform Agents for the apps you’re entitled to.
Agent name
Availability
Capabilities
Supported applications
Available
Create and optimize audiences using natural language prompts.
- Real-Time CDP (B2B and B2C additions)
- Adobe Journey Optimizer (B2B and B2C additions)
Available
Answer data questions and build visualizations in Analysis Workspace.
- Customer Journey Analytics
Available
Create, analyze, and optimize customer journeys at scale.
- Adobe Journey Optimizer (B2B and B2C additions)
Available
Troubleshoot issues, create support tickets, and track progress with AI Assistant.
- Adobe Experience Platform
- Real-Time CDP (B2B and B2C additions)
- Adobe Journey Optimizer (B2B and B2C additions)
- Adobe Journey Optimizer B2B Edition
- Customer Journey Analytics
- Adobe Experience Manager
AI-First Experience Cloud apps
These apps are built with AI at the core. They use generative or agentic AI for key tasks, and the AI agents are already included in the application license without requiring the Agent Orchestrator add-on.
Agent name
Availability
Capabilities
Supported applications
Available
Automate analysis to identify experiments and growth opportunities.
- AJO Experimentation Accelerator
Available
Enhance visibility, accuracy, and influence in AI-driven search environments, provide insights into brand presence in AI-generated answers, offer prescriptive content recommendations, and automate optimization fixes
- Adobe LLM Optimizer
Available
Uses generative AI to find and launch website improvements that boost traffic, engagement, and overall business results.
- AEM Sites Optimizer
More help on this topic
- AI in Experience Cloud documentation home
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