Get started with workflows gs-with-workflows
Configure Campaign to leverage powerful marketing campaign automation capabilities.
You can set up:
- Workflows
- Recurring campaigns
- End-to-end validation cycle
- Alerts
- Automatic report sending
- Triggered events
Design and use workflows gs-ac-wf
Use Adobe Campaign workflows to improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery.
Learn more about workflows user interface and execution in these pages:
Workflow activities wf-activities
Learn more about the available workflow activities in this section
Workflow activities are grouped by category. The four activity categories are available:
- Targeting activities: Query, Read list, Enrichment, Union, and more
- Flow control activities: Scheduler, Fork, Alert, External signal, and more
- Action activities: Cross-channel deliveries, Javascript code, CRM activities, Update aggregate, and more
- Event activities: File transfer, Web download and more
Manage virtual warehouses warehouse
After creating your workflow, you can access additional options with the Properties button for further configuration.
Learn more about Workflow properties in this page.
From the Execution tab of your workflow’s Properties, you can choose to link your workflow to different warehouses and optimize your workload management. For more information on Warehouses, refer to the Snowflake documentation.
Depending on your workflow’s purpose, you can choose between the following three warehouses from the Warehouse drop-down:
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Default / Campaign: set by default when creating a new workflow.
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Import / Export: should be set with import or export workflows to optimize your activities’ performance.
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Campaign Burst: should be set with campaign or deliveries workflows to optimize your deliveries processing time.
Set up recurring campaigns
Design recurring workflow and create a new delivery instance each time the workflow is executed. For example, if your workflow is designed to run once a week, that would result in 52 Deliveries after one year. This also means that logs will be separated by each delivery instance.
Learn how to create a recurring campaign in this page.
Leverage trigger events
Use Campaign Transactional messaging to automate messages generated from events triggered from information systems. These transactional messages can be invoice, order confirmation, shipping confirmation, password change, product unavailability notification, account statement or website account creation for instance. These messages can be sent individually or in batch via email, SMS or push notifications.
Learn more about transactional messaging capabilities in in this section.
Connect Adobe Campaign and Adobe Analytics to retrieve user actions and send near real-time personalized messages.
Learn how to integrate Campaign with other solutions in this section
Workflow end-to-end use cases end-to-end-uc
Learn through use cases leveraging Campaign workflows capabilities in this section.