Documentation Analytics Implementation Guide

Implement Adobe Analytics with AppMeasurement for JavaScript

Last update: January 25, 2024

Topics:
Implementation Basics

CREATED FOR:

Developer

AppMeasurement for JavaScript has historically been a common method to implement Adobe Analytics. However, with increasing popularity of Tag Management Systems, using tags in Adobe Experience Platform is recommended.

A high-level overview of the implementation tasks:

How to implement Adobe Analytivs with AppMeasurement for Javascript, as described in this section.

	Task	More Information
1	Ensure you have defined a report suite	Report Suite Manager
2	Download the required JavaScript code for AppMeasurement from Code Manager. Unzip the file.	Code Manager
3	Add `AppMeasurement.js` to your website's template file. The code contains the libraries required to send data to Adobe. `<head> <script src="AppMeasurement.js"></script> … </head>`
4	Define configuration variables within `AppMeasurement.js`. When the Analytics object is instantiated, these variables make sure that data collection settings are correct. `// Instantiate the Analytics tracking object with report suite ID var s_account = "examplersid"; var s=s_gi(s_account); // Make sure data is sent to the correct tracking server s.trackingServer = "example.data.adobedc.net";`	Configuration Variables
5	Define page-level variables within your site's page code. These variables determine specific dimension and metrics sent to Adobe. `s.pageName = "Example page"; s.eVar1 = "Example eVar"; s.events = "event1";`	Page Variables
6	Send the data to Adobe using the `t()` method, when all page variables are defined. `s.t();`	t() method
7	Extend and validate your implementation before pushing it out to production.

Additional resources

Variables, functions, methods, and plug-ins overview

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