Google Performance Max Placement Report
Applicable to Google Ads accounts with performance max campaigns only
The Google Performance Max Placement Report includes impression data for placements in Google Ads performance max campaigns within a specified account. The report includes the impressions for each included placement by target URL. By default, data includes one row for each placement-and-target URL combination that received at least one impression in the specified data range, even if the placement was deleted during the reporting period. The rows are in ascending order by campaign by default.
Use this report to:
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identify which websites, apps, and YouTube channels are serving your ads.
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identify and exclude irrelevant or poor-performing placements to improve campaign ROI.
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ensure your ads appear only in brand-safe environments by building robust exclusion lists.
Default columns
For descriptions of all default and custom columns, see “Report columns for specialty reports.”
- Campaign Name
- Account Name
- Placement Type
- Placement
- Target URL
- Start Date
- End Date
- Impressions