Collaborate effectively using Real-Time CDP

In this module, learn how to collaborate effectively using Real-Time CDP. You will explore how to source and manage audiences, connect with publishers, and create projects for collaboration. Discover how to compare audience overlaps, activate audiences, and utilize brand-to-brand collaboration features. This module provides a comprehensive understanding of the tools and processes needed to enhance your marketing and advertising efforts through collaboration.
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30 minutes
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Source audiences as an advertiser in Real-Time CDP Collaboration
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Connect with publishers in Real-Time CDP Collaboration
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Create a project in Real-Time CDP Collaboration
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Discover audience overlaps in Collaboration projects
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Activate audiences in Collaboration projects
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Explore brand-to-brand collaboration features