Define events and actions for journeys

In this module, you learn how to create events that trigger your journeys and actions such as sending messages, updating profiles, or invoking APIs.

/content/exlm/global/en/courses/ajo-engineer-data-for-intelligent-journey-activation/module-7/key-takeaways

/content/exlm/global/en/courses/ajo-engineer-data-for-intelligent-journey-activation/module-7/quiz

30 minutes

/content/exlm/global/en/courses/ajo-engineer-data-for-intelligent-journey-activation/module-7/step-1

Create events in Journey Optimizer

/content/exlm/global/en/courses/ajo-engineer-data-for-intelligent-journey-activation/module-7/step-2

Create actions in Journey Optimizer