Welcome to the Adobe Target product and technical documentation home page. Here you can find self-help and support information.

Guides

Learn how to tailor and personalize your customers’ experience so you can maximize revenue on your web and mobile sites, apps, social media, and other digital channels.

Adobe Target is the Adobe Experience Cloud solution that provides everything you need to tailor and personalize your customers’ experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels.

Before you start using Adobe Target, you should implement it on your site, understand a few basic concepts and terms, be familiar with how Target works and integrates with your infrastructure, and understand how visitors are tracked by the Target system.

Tutorials

Implementation Strategy

Explain key concepts in administering Target, Identify and apply governance best practices, List Target implementation requirements

Introduction to Target Implementation

Explain what Target implementation entails, Explain Target implementation technologies, Employ Target implementation best practices

Integrate Target with Analytics

Explain how Analytics and Target requests bind up using SDID, Describe implementation requirements for adobe Analytics with Adobe Target (A4T)

Understand the Types of Activities

Learn about the different types of activities included in Adobe Target and how they can help achieve your goals.

Use Audiences

Learn how Audiences are used for optimization.

Use the Visual Experience Composer

Learn how to use the Visual Experience Composer in Adobe Target.

See all tutorials

Adobe Target Tutorials

Release Notes

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