When someone interacts with a Marketo social app, or authorizes their social network to prefill a Marketo form with social form fill, Marketo captures all the data available from their social profile. You can view this information on the Person Details page, or add it as a column in a custom view of a smart list.
Social form fill and social apps capture slightly different sets of fields; see the section for each below.
Not all customers have purchased this functionality. Contact your sales rep for details.
Depending on the network’s and user’s privacy settings, one or more of these fields are retrieved:
The additional information from social networks appears on the Person Details page about five minutes after the person authorizes.
Social apps do not fetch the person’s email address.
Depending on the network’s and user’s privacy settings, one or more of these fields are retrieved:
Data captured by social form fill overwrites matching fields unless you block updates to those fields at the form level.
Social form fill captures the email address only if the person enters it in the form. If you need the email address, you should make it a required field in your form.