Salesforce field mappings

The tables below contain the mappings between Salesforce source fields and their corresponding Experience Data Model (XDM) fields.

Contact

Source field Target XDM field path Notes
AccountId b2b.accountKey.sourceID
iif(AccountId != null && AccountId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(AccountId,"@${CRM_ORG_ID}.Salesforce")), null) b2b.accountKey
iif(AccountId != null && AccountId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}","sourceID", AccountId, "sourceKey", concat(AccountId,"@${CRM_ORG_ID}.Salesforce")), null) personComponents.sourceAccountKey
"Salesforce" b2b.personKey.sourceType
"${CRM_ORG_ID}" b2b.personKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
concat(Id,"@${CRM_ORG_ID}.Salesforce") b2b.personKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
AssistantName extendedWorkDetails.assistantDetails.name.fullName
AssistantPhone extendedWorkDetails.assistantDetails.phone.number
Birthdate person.birthDate
CreatedDate extSourceSystemAudit.createdDate
Department extendedWorkDetails.departments
Email workEmail.address Secondary identity.
Email personComponents.workEmail.address
Fax faxPhone.number
FirstName person.name.firstName
HomePhone homePhone.number
isDeleted isDeleted
Id b2b.personKey.sourceID
"Salesforce" personComponents.sourcePersonKey.sourceType
"${CRM_ORG_ID}" personComponents.sourcePersonKey.sourceInstanceID
Id personComponents.sourcePersonKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") personComponents.sourcePersonKey.sourceKey
LastActivityDate extSourceSystemAudit.lastActivityDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
LastName person.name.lastName
LastReferencedDate extSourceSystemAudit.lastReferencedDate
LastViewedDate extSourceSystemAudit.lastViewedDate
LeadSource b2b.personSource
LeadSource personComponents.personSource
MailingCity workAddress.city
MailingCountry workAddress.country
MailingLatitude workAddress._schema.latitude
MailingLongitude workAddress._schema.longitude
MailingPostalCode workAddress.postalCode
MailingState workAddress.state
MailingStreet workAddress.street1
MobilePhone mobilePhone.number
Name person.name.fullName
OtherCity otherAddress.city
OtherCountry otherAddress.country
OtherLatitude otherAddress._schema.latitude
OtherLongitude otherAddress._schema.longitude
OtherPhone otherPhone.number
OtherPostalCode otherAddress.postalCode
OtherState otherAddress.state
OtherStreet otherAddress.street1
Phone workPhone.number
ReportsToId extendedWorkDetails.reportsToID
Salutation person.name.courtesyTitle
Title extendedWorkDetails.jobTitle
"Contact" b2b.personType

Lead

Source field Target XDM field path Notes
City workAddress.city
ConvertedDate b2b.convertedDate
Country workAddress.country
Email workEmail.address Secondary identity.
Email personComponents.workEmail.address
Fax faxPhone.number
FirstName person.name.firstName
IsConverted b2b.isConverted
isDeleted isDeleted
"Salesforce" b2b.personKey.sourceType
"${CRM_ORG_ID}" b2b.personKey.sourceInstanceID
Id b2b.personKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") b2b.personKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
"Salesforce" personComponents.sourcePersonKey.sourceType
"${CRM_ORG_ID}" personComponents.sourcePersonKey.sourceInstanceID
Id personComponents.sourcePersonKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") personComponents.sourcePersonKey.sourceKey
LastActivityDate extSourceSystemAudit.lastActivityDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
LastName person.name.lastName
LastReferencedDate extSourceSystemAudit.lastReferencedDate
LastViewedDate extSourceSystemAudit.lastViewedDate
LeadSource b2b.personSource
LeadSource personComponents.personSource
Latitude workAddress._schema.latitude
Longitude workAddress._schema.longitude
Name person.name.fullName
PostalCode workAddress.postalCode
Salutation person.name.courtesyTitle
State workAddress.state
Status b2b.personStatus
Status personComponents.personStatus
Street workAddress.street1
Title extendedWorkDetails.jobTitle
Suffix person.name.suffix
Company b2b.companyName
Website b2b.companyWebsite
ConvertedContactId b2b.convertedContactKey.sourceID
"Salesforce" b2b.convertedContactKey.sourceType
"${CRM_ORG_ID}" b2b.convertedContactKey.sourceInstanceID
concat(ConvertedContactId,\"@${CRM_ORG_ID}.Salesforce\") b2b.convertedContactKey.sourceKey
CreatedDate extSourceSystemAudit.createdDate
"Lead" b2b.personType
ConvertedContactId personComponents.sourceConvertedContactKey.sourceID
"Salesforce" personComponents.sourceConvertedContactKey.sourceType
"${CRM_ORG_ID}" personComponents.sourceConvertedContactKey.sourceInstanceID
concat(ConvertedContactId,"@${CRM_ORG_ID}.Salesforce") personComponents.sourceConvertedContactKey.sourceKey

Account

Source field Target XDM field path Notes
"Salesforce" accountKey.sourceType
"${CRM_ORG_ID}" accountKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
AccountNumber accountNumber
AccountSource accountSourceType
AnnualRevenue accountOrganization.annualRevenue.amount
BillingCity accountBillingAddress.city
BillingCountry accountBillingAddress.country
BillingLatitude accountBillingAddress._schema.latitude
BillingLongitude accountBillingAddress._schema.longitude
BillingPostalCode accountBillingAddress.postalCode
BillingState accountBillingAddress.state
BillingStreet accountBillingAddress.street1
CreatedDate extSourceSystemAudit.createdDate
Description accountDescription
DunsNumber accountOrganization.DUNSNumber data.com feature
Fax accountFax.number
isDeleted isDeleted
Id accountKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") accountKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
Industry accountOrganization.industry
Jigsaw accountOrganization.jigsaw
LastActivityDate extSourceSystemAudit.lastActivityDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
LastReferencedDate extSourceSystemAudit.lastReferencedDate
LastViewedDate extSourceSystemAudit.lastViewedDate
NaicsCode accountOrganization.NAICSCode data.com feature
NaicsDesc accountOrganization.NAICSDescription data.com feature
Name accountName
NumberOfEmployees accountOrganization.numberOfEmployees
Ownership accountOwnership
ParentId accountParentKey.sourceID
iif(ParentId != null && ParentId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(ParentId,"@${CRM_ORG_ID}.Salesforce")), null) accountParentKey
Phone accountPhone.number
ShippingCity accountShippingAddress.city
ShippingCountry accountShippingAddress.country
ShippingLatitude accountShippingAddress._schema.latitude
ShippingLongitude accountShippingAddress._schema.longitude
ShippingPostalCode accountShippingAddress.postalCode
ShippingState accountShippingAddress.state
ShippingStreet accountShippingAddress.street1
Sic accountOrganization.SICCode
SicDesc accountOrganization.SICDescription
Site accountSite
TickerSymbol accountOrganization.tickerSymbol
Tradestyle accountTradeStyle data.com feature
Type accountType
Website accountOrganization.website

Opportunity

Source field Target XDM field path Notes
"Salesforce" opportunityKey.sourceType
"${CRM_ORG_ID}" opportunityKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
concat(Id,"@${CRM_ORG_ID}.Salesforce") opportunityKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
AccountId accountKey.sourceID
iif(AccountId != null && AccountId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(AccountId,"@${CRM_ORG_ID}.Salesforce")), null) accountKey Relationship.
Amount opportunityAmount.amount
CampaignId campaignKey.sourceID
iif(CampaignId != null && CampaignId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(CampaignId,"@${CRM_ORG_ID}.Salesforce")), null) campaignKey
CloseDate expectedCloseDate
CreatedDate extSourceSystemAudit.createdDate
Description opportunityDescription
ExpectedRevenue expectedRevenue.amount
FiscalQuarter fiscalQuarter
FiscalYear fiscalYear
ForecastCategory forecastCategory
ForecastCategoryName forecastCategoryName
Id opportunityKey.sourceID
IsClosed isClosed
isDeleted isDeleted
IsWon isWon
LastActivityDate extSourceSystemAudit.lastActivityDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
LastReferencedDate extSourceSystemAudit.lastReferencedDate
LastViewedDate extSourceSystemAudit.lastViewedDate
LeadSource leadSource
Name opportunityName
NextStep nextStep
Probability probabilityPercentage
StageName opportunityStage
TotalOpportunityQuantity opportunityQuantity
Type opportunityType
CurrencyIsoCode opportunityAmount.currencyCode

Opportunity contact role

Source field Target XDM field path Notes
"Salesforce" opportunityPersonKey.sourceType
"${CRM_ORG_ID}" opportunityPersonKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
"Salesforce" personKey.sourceType
"${CRM_ORG_ID}" personKey.sourceInstanceID
ContactId personKey.sourceID
concat(ContactId,"@${CRM_ORG_ID}.Salesforce") personKey.sourceKey
CreatedDate extSourceSystemAudit.createdDate
Id opportunityPersonKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") opportunityPersonKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
isDeleted isDeleted
IsPrimary isPrimary
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
"Salesforce" opportunityKey.sourceType
"${CRM_ORG_ID}" opportunityKey.sourceInstanceID
OpportunityId opportunityKey.sourceID
concat(OpportunityId,"@${CRM_ORG_ID}.Salesforce") opportunityKey.sourceKey
Role personRole

Campaign

Source field Target XDM field path Notes
"Salesforce" campaignKey.sourceType
"${CRM_ORG_ID}" campaignKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
isDeleted isDeleted
Id campaignKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") campaignKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
Name campaignName
ParentId parentCampaignKey.sourceID
iif(ParentId != null && ParentId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(ParentId,"@${CRM_ORG_ID}.Salesforce")), null) parentCampaignKey
Type campaignType
Status campaignStatus
StartDate campaignStartDate
EndDate campaignEndDate
ExpectedRevenue expectedRevenue.amount
BudgetedCost budgetedCost.amount
ActualCost actualCost.amount
ExpectedResponse expectedResponse
IsActive isActive
Description campaignDescription
CreatedDate extSourceSystemAudit.createdDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
LastActivityDate extSourceSystemAudit.lastActivityDate
LastViewedDate extSourceSystemAudit.lastViewedDate
LastReferencedDate extSourceSystemAudit.lastReferencedDate
CurrencyIsoCode actualCost.currencyCode

Campaign member

Source field Target XDM field path Notes
"Salesforce" campaignMemberKey.sourceType
"${CRM_ORG_ID}" campaignMemberKey.sourceInstanceID The value for "${CRM_ORG_ID}" will be automatically replaced.
isDeleted isDeleted
Id campaignMemberKey.sourceID
concat(Id,"@${CRM_ORG_ID}.Salesforce") campaignMemberKey.sourceKey Primary identity. The value for "${CRM_ORG_ID}" will be automatically replaced.
"Salesforce" campaignKey.sourceType
${CRM_ORG_ID} campaignKey.sourceInstanceID
CampaignId campaignKey.sourceID
concat(CampaignId,"@${CRM_ORG_ID}.Salesforce") campaignKey.sourceKey
"Salesforce" personKey.sourceType
${CRM_ORG_ID} personKey.sourceInstanceID
LeadOrContactId personKey.sourceID
concat(LeadOrContactId,"@${CRM_ORG_ID}.Salesforce") personKey.sourceKey
Status memberStatus
HasResponded hasResponded
CreatedDate extSourceSystemAudit.createdDate
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
FirstRespondedDate firstRespondedDate
Type b2b.personType

Account contact relation

Source field Target XDM field path Notes
AccountId accountKey.sourceID
iif(AccountId != null && AccountId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(AccountId,"@${CRM_ORG_ID}.Salesforce")), null) accountKey
ContactId personKey.sourceID
iif(ContactId != null && ContactId != "", to_object("sourceType", "Salesforce", "sourceInstanceID", "${CRM_ORG_ID}", "sourceKey", concat(ContactId,"@${CRM_ORG_ID}.Salesforce")), null) personKey
CreatedById extSourceSystemAudit.createdBy
CreatedDate extSourceSystemAudit.createdDate
EndDate relationEndDate
IsDeleted isDeleted
Id accountPersonKey.sourceID
"Salesforce" accountPersonKey.sourceType
"${CRM_ORG_ID}" accountPersonKey.sourceInstanceID
concat(Id, "@${CRM_ORG_ID}.Salesforce") accountPersonKey.sourceKey Primary identity.
IsActive IsActive
IsDirect IsDirect
LastModifiedById extSourceSystemAudit.lastUpdatedBy
LastModifiedDate extSourceSystemAudit.lastUpdatedDate
explode(Roles,";") personRoles[]
StartDate relationStartDate

Next steps

By reading this document, you have gained insight on the mapping relationship between Salesforce source fields and their corresponding XDM fields. See the documentation on creating a Salesforce source connection for more information.

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