Experience Cloud services

Last update: 2023-11-01
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    Admin

This documentation applies to features of the Experience Cloud unified header, such as the People service (Audiences and Customer Attributes), user and product management for Experience Cloud, cookies, account preferences, notifications, and so on.

To access these services in Experience Cloud, select the Application Selector
Services selector.

Experience Cloud services

This help describes the following products and services:

Core Service Description
Central interface components Access account preferences, search for product help, and access applications and services.
Enable your implementation for Experience Cloud services Existing customers can modernize their application implementations and implement Experience Cloud. Doing so enables you to use Customer Attributes and audience features across Adobe Analytics, Audience Manager, and Adobe Target.
People - Audience Library Audiences are collections of visitors (a list of visitor IDs). Adobe’s Audience Library lets you manage the translation of visitor data into audience segmentation. As
People - Customer Attributes Build real-time orchestration use cases using contextual data stored in events or data sources. Journey Orchestration is an application service integrated with the Experience Platform.
Location Service Adobe Experience Platform Location Service is a geo-location service. It enables mobile apps with location awareness to understand the location context by using rich and easy-to-use SDK interfaces accompanied by a flexible database of points of interests (POIs).
Activation Activation includes the latest tag management product called Experience Platform Data Collection (Launch) and Experience Cloud Triggers.
Assets Experience Cloud Assets provide a single, centralized repository of marketing-ready assets that you can share across applications.
Administration Learn about signing in to the Admin Console, managing Experience Cloud user permissions and product profiles, and browser support.
Cookies Maintaining customer privacy and data security are top priorities at Adobe. Adobe participates in multiple privacy organizations and cooperates with privacy regulators and self-regulatory principles.
NOTE

Product documentation for Experience Platform is located here. Technical documentation for Experience Platform developers is found on Adobe Developer.

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