Dynamic blocks

Last update: August 29, 2023

CREATED FOR:

  • Beginner
  • Intermediate
  • Admin
  • User
Adobe Commerce feature Exclusive feature only in Adobe Commerce (Learn more)

Create rich, interactive content that is driven by logic from price rules and customer segments. Existing dynamic blocks can be added directly to the Page Builder stage. For a detailed, step-by-step example for using dynamic blocks, see Tutorial 2: Blocks.

NOTE
The Banner option in the Content menu was deprecated in 2.3.1 and removed in 2.4.0. Its functionality is replaced by Dynamic Blocks.

Page Builder - dynamic block with price rule and customer segment

Step 1: Create a dynamic block

  1. On the Admin sidebar, go to Content > Elements > Dynamic Blocks.

    Dynamic blocks list

  2. In the upper-right corner, click Add Dynamic Block.

    New dynamic block

  3. If applicable, set Store View to a specific store view where the dynamic block is to appear.

  4. To activate the dynamic block, set Enable Dynamic Block to Yes.

  5. For internal reference, enter a descriptive Dynamic Block Name.

  6. Set Dynamic Block Type to the area of the page where you want the dynamic block to appear and click Done.

    Setting the dynamic block type

  7. In the Customer Segment list, select the checkbox of each segment that you want to see the dynamic block and click Done to save the setting.

    Choosing a customer segment

    NOTE
    • If no Segment is created, the dynamic block is visible to everyone.
    • If the customer does not belong to any segments and the dynamic block is created for all segments, the contents of the dynamic block is still displayed.
    • If all customer segments assigned to a Dynamic Block are deleted, its contents are then visible to everyone.

Use Real-Time CDP audiences in dynamic blocks

If you installed and configured the Audience Activation extension, you see a section called Audiences.

Choose a Real-Time CDP Audience

In the Real-Time CDP Audience list, select the checkbox of each audience that you want to see the dynamic block and click Done to save the setting.

Step 2: Complete the content

Use the Page Builder workspace to complete the content.

Page Builder - dynamic block workspace

  1. Scroll down and expand Expansion selector Related Promotions.

  2. Click the type of promotion that you want to associate with the dynamic block:

    NOTE
    Catalog price rules are not supported for Real-Time CDP audiences.

  3. In the list of available rules, select the checkbox of each rule that you want to use and click Add Selected.

  4. When the dynamic block is complete, click Save.

Step 4: Add the dynamic block to a page

  1. Open the page where you want the dynamic block to appear.

  2. Use the Add Dynamic Block content type to add the dynamic block to the stage.