Google Ads accounts only
The AdWords Shopping Performance Report includes cost, click, and impression data; converted click and conversion data tracked by the Google Ads Conversion Optimizer; and (optionally) conversion data tracked by Adobe and derived metric data aggregated at the product ID level for one or more ad groups in shopping campaigns. By default, the data includes one row for each product ID and product category per ad group for each time unit in the specified date range. The rows are in ascending order by account name, campaign name, and then ad group name by default.
You can view data for the previous two months. Data before 21 September 2018 may be shown in two rows: one row with cost and click data, and one row with conversion data tracked by Adobe. Subsequent data is shown on one row.
For descriptions of all default and custom columns, see “Report columns for specialty reports.”