1.1 Agent Orchestrator

Learning Objectives

Learn how to use Adobe Experience Platform Agents and Agent Orchestrator to:

  • Analyze purchase trends
  • Identify high-propensity audiences
  • Validate journey performance
  • Create a new journey for the CitiSignal Fiber Max rollout

Prerequisites

  • Access to Adobe Journey Optimizer and Customer Journey Analytics
  • Familiarity with Agent Orchestrator concepts
  • Access to CitiSignal demo data: Purchases, Orders, Audiences, Journeys

Exercises

1.1.1 Getting started with Agent Orchestrator

In this exercise, you’ll explore Agent Orchestrator’s abilities against the background of the CitiSignal launch campaign for Fiber Max.

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