1.1 Agent Orchestrator
Learning Objectives
Learn how to use Adobe Experience Platform Agents and Agent Orchestrator to:
- Analyze purchase trends
- Identify high-propensity audiences
- Validate journey performance
- Create a new journey for the CitiSignal Fiber Max rollout
Video
In this video, you’ll get an explanation and demonstration of all the steps involved in this exercise.
Prerequisites
- Access to Adobe Journey Optimizer and Customer Journey Analytics
- Familiarity with Agent Orchestrator concepts
- Access to CitiSignal demo data: Purchases, Orders, Audiences, Journeys
Exercises
1.1.1 Getting started with Agent Orchestrator
In this exercise, you’ll explore Agent Orchestrator’s abilities against the background of the CitiSignal launch campaign for Fiber Max.
1.1.2 Adobe Marketing Agent for ChatGPT Enterprise
In this exercise, you’ll explore Agent Orchestrator’s abilities against the background of the CitiSignal launch campaign for Fiber Max, by using Adobe Marketing Agent with ChatGPT.
1.1.3 Adobe Marketing Agent for Microsoft 365 Copilot
In this exercise, you’ll explore Agent Orchestrator’s abilities against the background of the CitiSignal launch campaign for Fiber Max, by using Adobe Marketing Agent with Microsoft Copilot.