Estimated streams
The Estimated streams metric approximates the number of audio or video streams per session, with one stream counted for every 30 minutes of total playback. It is intended for content syndication agreements and reach approximations where each 30-minute block of consumption counts as a separate “stream.”
How this metric is calculated
The media backend computes this metric as FLOOR(totalTimePlayed / 1800) + 1, where totalTimePlayed is Media time spent in seconds. The metric is reported on the close call.
Media time spent
Estimated streams
0–29 min
1
30–59 min
2
60–89 min
3
90+ min
4+
Reporting system
Source
Adobe Analytics
Create a Processing rule that maps
a.media.estimatedStreams to a custom event.Customer Journey Analytics
Data feeds
event_list, post_event_list (the custom event that your processing rule maps a.media.estimatedStreams to; see event.tsv lookup)Audience Manager
c_contextdata.a.media.estimatedStreamsrecommendation-more-help
media-analytics-help