Create a Custom Field for CRM Discovery create-a-custom-field-for-crm-discovery
Add custom fields to accounts, map them to your CRM, and use them for CRM Account Discovery in Marketo.
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Click Admin.
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Click Field Management, then New Custom Field.
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Click the Object drop-down and select Named Account.
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Click the Type drop-down and select a type.
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Enter a Name (the API Name will populate automatically) and click Create.
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After the field is created, select it from the tree on the right. Click the Field Actions drop-down and select Map to CRM Field.
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Select the CRM account field you want to map to and click Save.
Once synced, your new field will appear on the far right in your Discover CRM grid.
