How do I associate opportunities to a person account?

Marketo depends on the opportunity contact role to determine which person to associate the opportunity to. You need to add the opportunity contact role for each person account to connect the opportunity to the appropriate person in Marketo. We recommend that you set up a workflow to add the opportunity contact role automatically.

Which email field should I use for person accounts?

There are two email fields for a person account. Use the Email Address field in your forms (not the Person Email Address) to ensure Marketo’s de-duplication and other email processing work properly.

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