Web journey report journey-global-report
Impression & click trend impressions-web
The Impression & Click trend graph presents a detailed analysis of your profiles’ engagement with your Web pages, offering valuable insights into how profiles interact with your content.
-
Clicks: Number of times a content was clicked on in your Web pages.
-
Displays: Number of times the message was opened.
Clicks clicks-web
The Clicks graph displays Web page click metrics, illustrating both the total number of content clicks and the number of unique profiles who clicked on the content.
-
Unique Clicks: Number of profiles who clicked on a content in your Web pages.
-
Clicks: Number of times a content was clicked on in your Web pages.
Displays displays-web
The Displays graph helps you understand both the overall reach of the code-based experience was opened and the number of unique profiles engaging with it.
-
Displays: Number of times the code-based experience was opened.
-
Unique displays: Number of times the code-based experience was opened, multiple interactions of one profile are not taken into account.
Tracking data track-data-web
The Tracking data table offers a detailed snapshot of profile activity tied to your Web pages, providing essential insights into engagement and Web pages effectiveness.
-
People: Number of user profiles who qualify as target profiles for your Web pages.
-
Click through rate (CTR): Percentage of users who interacted with the Web pages.
-
Clicks: Number of times a content was clicked on in your Web pages.
-
Unique Clicks: Number of profiles who clicked on a content in your Web pages.
-
Displays: Number of times the Web page was opened.
-
Unique displays: Number of times the Web page was opened, multiple interactions of one profile are not taken into account.
Tracked link labels track-link-web
The Tracked link labels table offers a comprehensive overview of the link labels within your Web pages, highlighting those that generate the highest visitor traffic. This feature empowers you to identify and prioritize the most popular links.
-
Unique Clicks: Number of profiles who clicked on a content in your Web pages.
-
Clicks: Number of times a content was clicked on in your Web pages.
-
Displays: Number of times the message was opened.
-
Unique displays: Number of times the message was opened, multiple interactions of one profile are not taken into account.
Tracked link URLs track-url-web
The Tracked link URLs table provide a comprehensive overview of the URLs within your Web pages that attract the highest visitor traffic. This enables you to identify and prioritize the most popular links, enhancing your understanding of profile engagement with specific content in your Web pages.
-
Unique Clicks: Number of profiles who clicked on a content in your Web pages.
-
Clicks: Number of times a content was clicked on in your Web pages.
-
Displays: Number of times the message was opened.
-
Unique displays: Number of times the message was opened, multiple interactions of one profile are not taken into account.