DocumentationJourney OptimizerJourney Optimizer Guide

Code-based journey report journey-global-report

Last update: Thu Dec 04 2025 00:00:00 GMT+0000 (Coordinated Universal Time)

CREATED FOR:

  • Intermediate
  • User
INFO
Your journey report may show information from multiple journeys simultaneously, as users can be involved in more than one journey at a time. As a result, inbound communications (In-App, Web and Code-based) may show up in multiple journeys if they were triggered for a user participating in simultaneous active journeys, which can result in overlapping data.
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You can access your Code-based journey report by clicking the View report button within your journey. Learn more

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NOTE
Code-based experiences function as inbound interactions in which users opt in by accessing your site or app. Consequently, Targeted or Audience metrics, which track profiles chosen for outbound message delivery, are not incremented for code-based campaigns.

Display & click impressions-code

The Display & Click graphs present a detailed analysis of your profiles’ engagement with your code-based experiences, offering valuable insights into how profiles interact with your content.

Learn more about Impression & Click metrics

  • Unique Clicks: Number of profiles who clicked on a content in your experiences.

  • Clicks: Number of times a content was clicked on in your experiences.

  • Displays: Number of times the experience was opened.

  • Unique displays: Number of times the experience was opened, multiple interactions of one profile are not taken into account.

Tracking data track-data-code

The Tracking data table offers a detailed snapshot of profile activity tied to your Code-based experiences, providing essential insights into engagement and experiences effectiveness.

Learn more about Tracking data metrics

  • People: Number of user profiles who qualify as target profiles for your experiences.

  • Click through rate (CTR): Percentage of users who interacted with your experiences.

  • Clicks: Number of times a content was clicked on in your experiences.

  • Unique Clicks: Number of profiles who clicked on a content in your experiences.

  • Displays: Number of times your experience was opened.

  • Unique displays: Number of times your experience was opened, multiple interactions of one profile are not taken into account.

The Tracked link labels table offers a comprehensive overview of the link labels within your Code-based experiences, highlighting those that generate the highest visitor traffic. This feature empowers you to identify and prioritize the most popular links.

Learn more about Tracked link labels metrics

  • Unique Clicks: Number of profiles who clicked on a content in your Code-based experiences.

  • Clicks: Number of times a content was clicked on in your Code-based experiences.

  • Displays: Number of times the experience was opened.

  • Unique displays: Number of times the experience was opened, multiple interactions of one profile are not taken into account.

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