On this page: Learn how to start building email content from a sample or saved design template in the Email Designer.
From the Create your email screen, use the Select design template section to start building your content from a template.
You can choose from:
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Sample templates. The Journey Optimizer interface offers 20 out-of-the-box email templates that you can choose from.
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Saved templates. You can also use a custom template that you either:
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Created from scratch using the Content templates menu. Learn more
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Saved from an email in a journey or a campaign using the Save as content template option. Learn more
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To start building your content with one of the sample or saved templates, follow the steps below.
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Access the Email Designer from the email Edit content screen.
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On the Create your email screen, the Sample templates tab is selected by default.
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To use a custom template, go to the Saved templates tab.
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The list of all content templates created on the current sandbox displays. You can sort them By name, Last modified and Last created.
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Select the template of your choice from the list.
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Once selected, you can navigate between all the templates of one category (sample or saved depending on your selection) using the right and left arrrows.
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Click Use this template on top right of the screen.
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Edit your content as desired using the Email Designer.
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For complete understanding, this information should be combined with the documentation on this page. Neither source is intended to stand alone; the page describes the feature, while this section provides additional context that helps disambiguate terminology, intent, applicability, and constraints.
- TL;DR: This page explains how to start building email content from a sample or saved design template in the Email Designer, using the Select design template section of the Create your email screen.
Intents:
- Start building email content from an out-of-the-box sample template
- Reuse a custom saved template created from scratch or saved from a previous email
- Access the Email Designer from the email Edit content screen
- Browse, sort, and select templates on the current sandbox
- Navigate between templates of a category and apply one to the email
Glossary:
- Sample templates: Out-of-the-box email templates offered by the Journey Optimizer interface (product-specific)
- Saved templates: Custom templates created from scratch using the Content templates menu, or saved from an email in a journey or campaign with the Save as content template option (product-specific)
- Select design template: The section on the Create your email screen used to start building content from a template (product-specific)
Guardrails:
- The Journey Optimizer interface offers 20 out-of-the-box email templates.
- The Saved templates tab lists all content templates created on the current sandbox.
- Saved templates can be sorted By name, Last modified, and Last created.
- On the Create your email screen, the Sample templates tab is selected by default.
- Navigation with the right and left arrows moves between templates of one category only (sample or saved, depending on the selection).
Terminology:
- Canonical name: email template — Acronym: n/a — variants: sample template, saved template, content template
- Synonyms: “Save as content template” = option to save an email as a template
- Do not confuse: “Sample templates” (out-of-the-box templates) ≠ “Saved templates” (custom templates created from scratch or saved from a previous email)
FAQ:
- Q: How many out-of-the-box email templates are available? — 20 sample templates offered by the Journey Optimizer interface.
- Q: Where do saved templates come from? — They are custom templates created from scratch using the Content templates menu, or saved from an email in a journey or campaign with the Save as content template option.
- Q: Which tab is selected by default on the Create your email screen? — The Sample templates tab.
- Q: How do I apply a template once selected? — Click Use this template on the top right of the screen, then edit the content in the Email Designer.
- Q: How can saved templates be sorted? — By name, Last modified, and Last created.