Design content cards content design-content-card

The authoring construct for Cards provides a form-based authoring experience that provides marketers basic inputs that can be used to be rendered by the developer.

Once your content is defined and personalized, you can review and activate it. Your campaign will be sent according to the set schedule. Learn more on this page.

Content card layout

From the Content card layout section, choose one of the three image layout options based on your messaging requirements.

  • Small image: Displays a compact image alongside text, ideal for messages where content takes priority over visuals.

    See the Adobe Developer Documentation for iOS and for Android to learn more.

  • Large image: Features a prominent image above or beside the text, making visuals the main focus of your message.

    See the Adobe Developer Documentation for iOS and for Android to learn more.

  • Image only: Shows the image without accompanying text, perfect for visual-driven messages or standalone imagery.

    See the Adobe Developer Documentation for iOS and for Android to learn more.

Content tab content-tab

From the Content tab, you can customize your content cards by defining content and adding media and action buttons directly from this tab.

Text content title-body

To compose your message, enter your text in the Title and Body fields.

If you want to tailor your message further, use the Personalization icon to add personalized elements. For detailed instructions on how to use the personalization features, refer to this section.

Media add-media

The Media field lets you enhance your content cards by adding media, which can make your presentation more engaging for end users.

To include media, either type in the URL of the media you want to use or click the Select Assets icon to choose from assets stored in your Assets library. Learn more about asset management.

More options with advanced formatting
If the Advanced formatting mode is switched on, you can add an Alternative text for screen reading applications and another asset in the Dark Mode Media URL field.

Buttons add-buttons

Add buttons for users to interact with your content cards.

  1. Click Add button to create a new action button.

  2. Edit the button Title field to specify the label that will be displayed on the button.

  3. Select an Interact event to define what action will be triggered when users click or interact with the button.

  4. In the Target field, enter the web URL or deeplink where users will be directed after interacting with the button.

Dismiss button close-button

Choose the Style for your Dismiss button to customize its appearance.

You can select from the following styles:

  • None
  • Simple
  • Circle

On Click behavior

In the Target URL field, enter the web URL or deeplink that will direct users to the desired destination after they interact with your content card. This could be an external website, a specific page within your app, or any other location you want users to be taken to based on their interaction.

Data tab

Custom data custom-data

In the Custom data section, click Add Key/Value pair to include custom variables in the payload. These key/value pairs allow you to pass additional data, depending on your specific configuration. This allows you to add personalized or dynamic content, tracking information, or any other data relevant to your setup.

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