AI Assistant for content generation - Overview

The AI capabilities of Adobe Journey Optimizer accelerate your team’s creation, delivery, and optimization of hyper-personalized emails. Authoring compelling emails and email variants is easy, using the Journey Optimizer AI Assistant to quickly craft subject lines, pre-headers, email copy, and images. Create your own prompts, or choose a template from the Journey Optimizer library to speed Then optimize email send times using predictive analytics capabilities. You can schedule personalized send times for each user to increase engagement and open rates. With Journey Optimizer, you can also make smarter decisions faster with intelligent decisioning. Based on each customer’s unique needs and pain points, determine the next best offer, message, or product, and embed offers directly into your emails. To find out which emails will make the biggest impact on your target audience, launch experiments within Journey Optimizer to identify the winning approach and send the most effective emails. Unlock real-time performance data to monitor and analyze the success of your email programs so you don’t have to wait to see how your campaign is performing. And track everything from delivery rates to customer journey progressions with powerful data visualizations. Witness the power of AI and optimization capabilities in Adobe Journey Optimizer to create better content, deliver it with unmatched precision, and boost campaign performance.