Email experiences
With Adobe GenStudio for Performance Marketing, you can use generative AI to streamline the creation of high-impact email experiences.
Create enables modern marketers to use guidelines, image assets, and a well-crafted prompt to quickly create brand-aligned email experiences.
When generating Meta experiences four variations are created and shown in the Canvas.
Editable sections of an email experience include:
- Pre-header
- Headline
- Body
- Call-to-action (CTA)
- Image
- Brand logo
See Template elements.
Multi-section emails
Email experiences can feature multiple sections, allowing full customization to align with your brand and goals. Select Products and visual assets for each section and use structured prompts to craft unique content. Each section supports one visual asset.
See customizing templates with sections to learn how to create a multi-section template.
Progressive loading
When the content generation process starts, each section of generated content in email variants progressively loads in the Canvas. Experiences, assets, and fields and sections within experiences, appear individually in the Canvas as they are generated.
When you click Generate, a loading indicator appears at the bottom of the Canvas updating you on the progress of generation.
Each field and section of email experiences are progressively loaded in this sequence:
- Variant names
- Subject lines for all variations
- Pre-headers
- Headlines, email body (for single section emails), and calls-to-action
- Email body for subsequent sections (for multi-section emails)
- Brand validation process occurs and the Brand guidelines check populates for each variant.
Character counts
After you generate a set of email variants, you can see the character count displayed for each section. Hover over or click into a generated section, such as the subject line or the body, and see the section name and character count for that section.
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