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Integration

Integrating Experience Platform Data Collection Tags and AEM

Last update: May 14, 2024
  • Applies to:
  • Experience Manager 6.4
  • Experience Manager 6.5
  • Experience Manager as a Cloud Service
  • Topics:
  • Integrations

CREATED FOR:

  • Intermediate
  • Developer

AEM Sites as a Cloud Service, AEM Sites 6.5

Learn how to integrate the tags in Adobe Experience Platform with Adobe Experience Manager.

Tags are Adobe Experience Platform’s next generation of tag management technology. Tags provide the simplest way to deploy Adobe Analytics, Target, Audience Manager, and many more solutions. Get an overview of Tags and the recommended integration with Adobe Experience Manager.

Prerequisites

The following are required when integrating Experience Platform Data Collection Tags.

  • AEM administrator access to AEM as a Cloud Service environment
  • A reference site like WKND deployed onto it.
  • Access to Adobe Experience Platform Data Collection solution
  • System Administrator access to Adobe Developer Console

High-level steps

  • In Adobe Experience Platform Data Collection, create a Tag property and edit it to Add Rule. Then Add Library, select the newly added rule, approve, and publish it.
  • Connect AEM and Tags using existing (or new) IMS configuration
  • In AEM, create a tags cloud service configuration, then apply it to an existing site and finally verify Tags property and its libraries are loaded on the Published or Author site.

Next Steps

Create a Tag Property

Additional Resources

  • Experience Platform Integrations with Experience Cloud Applications
  • Tags overview
  • Implementing the Experience Cloud in Websites with Tags
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