Setting up a new subdomain

Last update: October 30, 2023

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  • Admin

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This page provides information on how to set up new subdomains using Full subdomain delegation or CNAMEs. Global concepts on these two methods are presented in this section: Subdomains branding.

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Instance selection

Subdomain configuration is available for production instances only.

If the instance that you select in the wizard has no previously setup subdomains, the first configured subdomain will become the primary subdomain for that instance and you will not be able to change it in the future. As a result, reverse DNS records will be created for other subdomains using this primary subdomain. Reply-to, and bounce addresses for other subdomains will be generated from the primary subdomain.

Delegate subdomains’ SSL certificates to Adobe

When setting up a new subdomain, you can have the SSL certificate managed by Adobe. This is strongly recommended, as Adobe will automatically create the certificate and renew it every year before the certificate expires.

If you are using CNAMEs to set up a subdomain delegation, Adobe will provide certificate records to use into your domain hosting solution to generate your certificate.

NOTE
Adobe managed SSL is a cost-free feature that is available to users at no charge. Learn more on SSL certificates management

Nameservers configuration

When configuring nameservers, make sure you never delegate your root subdomain to Adobe. Otherwise, the domain will be able to work with Adobe only. Any other use will be impossible, like for example sending internal emails to your organization’s employees.

Moreover, do not create a separate zone file for this new subdomain.

Full subdomain delegation

To fully delegate a subdomain to Adobe Campaign, follow the steps below.

Discover this feature in video using Campaign v7/v8 or Campaign Standard

  1. In the Subdomains & Certificates card, select the desired production instance, then click Setup new subdomain.

  2. Click Next to confirm the full delegation method.

  3. Create the desired subdomain and nameservers in the hosting solution used by your organization. To do this, copy-paste the Adobe Nameserver information displayed in the wizard. For more on how to create a subdomain in a hosting solution, refer to the tutorial video.

    NOTE
    For Adobe Campaign Standard, subdomains delegated will allow you to send both Marketing and Transactional communications.

  4. Once the subdomain is created with the corresponding Adobe nameserver information, click Next.

  5. If you selected a Campaign v7/v8 instance, select the desired use case for the subdomain: Marketing communications or Transactional & operational communications. Global concepts on subdomains’ use cases are presented in this section.

  6. Enter the subdomain that you created into your hosting solution, then click Submit.

    Make sure you fill in the full name of the subdomain to delegate. For example, to delegate the “usoffers.email.weretail.com” subdomain, type “usoffers.email.weretail.com”.

  7. To delegate the generation of the subdomain’s SSL certificate to Adobe, enable the Opt for Adobe managed SSL for sub-domains option. Learn more on SSL certificates delegation

Once the subdomain is submitted, various checks and configuration steps will be performed by the Control Panel. For more on this, see Subdomain checks and configuration.