Experience Cloud Visitor ID

The ‘Experience Cloud Visitor ID’ dimension provides the ECID for each visitor. It is a 128-bit number consisting of two concatenated 64-bit numbers padded to 19 digits.

IMPORTANT
This dimension is only available in Data Warehouse.

Populate this dimension with data

This dimension requires an implementation that uses the Visitor ID Service (VisitorAPI) or Experience Platform Identity Service. It corresponds to the mcvisid column in data feeds. See Data column reference for more information.

Property
Value
AppMeasurement variable
None (set by the Adobe Visitor ID Service)
Web SDK / XDM field
None (set by the Experience Platform Identity Service)
Query parameter
mid
XML tag
<marketingCloudVisitorId>
Byte limit
N/A
Persistence
N/A

Dimension items

Dimension items include the ECID of each visitor.

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