Setup Overview

The following instructions apply to the 2.x Media SDKs. If you are implementing a 1.x version of the Media SDK, see the 1.x Media SDK Documentation. For Primetime integrators, see Primetime Media SDK Documentation below.


With the end of support for Version 4 Mobile SDKs on August 31, 2021, Adobe will also end support for the Media Analytics SDKs for iOS and Android. For additional information, see Media Analytics SDK End-of-Support FAQs.

Minimum Platform Version Support

The following table describes the minimum platform versions supported for each SDK, beginning February 19, 2019.

OS/Browser Min Version Required
iOS iOS 6+
Android Android 5.0+ - Lollipop
Chrome v22+
Mozilla v27+
Safari v7+
IE v11+

General Implementation Guidelines

There are three main SDK components involved in media tracking:

  • Media Heartbeat Config - The config contains the basic settings for reporting.
  • Media Heartbeat Delegate - The delegate controls playback time and the QoS object.
  • Media Heartbeat - The primary library containing members and methods.

Complete the following implementation steps:

  1. Create a MediaHeartbeatConfig instance and set your config parameter values.

     Variable Name  Description  Required  Default Value 
    trackingServer Tracking server for media analytics. This is different from your analytics tracking server. Yes Empty String
    channel Channel name No Empty String
    ovp Name of the online media platform through which content gets distributed No Empty String
    appVersion Version of the media player app/SDK No Empty String
    playerName Name of the media player in use, i.e., “AVPlayer”, “HTML5 Player”, “My Custom Player” No Empty String
    ssl Indicates whether calls should be made over HTTPS No false
    debugLogging Indicates whether debug logging is enabled No false
  2. Implement the MediaHeartbeatDelegate.

     Method name   Description  Required
    getQoSObject() Returns the MediaObject instance that contains the current QoS information. This method will be called multiple times during a playback session. Player implementation must always return the most recently available QoS data. Yes
    getCurrentPlaybackTime() Returns the current position of the playhead. For VOD tracking, the value is specified in seconds from the beginning of the media item. For LINEAR/LIVE tracking, the value is specified as the number of seconds since midnight UTC on that day. Yes

    The Quality of Service (QoS) object is optional. If QoS data is available for your player and you wish to track that data, then the following variables are required:

    Variable name Description   Required
    bitrate The bitrate of media in bits per second. Yes
    startupTime The start up time of media in milliseconds. Yes
    fps The frames displayed per second. Yes
    droppedFrames The number of dropped frames so far. Yes
  3. Create the MediaHeartbeat instance.

    Use the MediaHertbeatConfig and MediaHertbeatDelegate to create the MediaHeartbeat instance.


    Make sure that your MediaHeartbeat instance is accessible and does not get deallocated until the end of the session. This instance will be used for all the following media tracking events.


    MediaHeartbeat requires an instance of AppMeasurement to send calls to Adobe Analytics.

  4. Combine all of the pieces.

    The following sample code utilizes our JavaScript 2.x SDK for an HTML5 video player:

    // Create local references to the heartbeat classes
    var MediaHeartbeat =;
    var MediaHeartbeatConfig =;
    var MediaHeartbeatDelegate =;
    //Media Heartbeat Config
    var mediaConfig = new MediaHeartbeatConfig();
    mediaConfig.trackingServer = "[your_namespace]";
    mediaConfig.playerName = "HTML5 Basic"; = "Video Channel";
    mediaConfig.debugLogging = true;
    mediaConfig.appVersion = "2.0";
    mediaConfig.ssl = false;
    mediaConfig.ovp = "";
    // Media Heartbeat Delegate
    var mediaDelegate = new MediaHeartbeatDelegate();
    // Set mediaDelegate CurrentPlaybackTime
    mediaDelegate.getCurrentPlaybackTime = function() {
        return video.currentTime;
    // Set mediaDelegate QoSObject - OPTIONAL
    mediaDelegate.getQoSObject = function() {
        return MediaHeartbeat.createQoSObject(video.bitrate,  
    // Create mediaHeartbeat instance      
    this.mediaHeartbeat =  
      new MediaHeartbeat(mediaDelegate, mediaConfig, appMeasurementInstance);  


Media Analytics tracking implementations generate two types of tracking calls:

  • Media and ad Start calls are sent directly to the Adobe Analytics (AppMeasurement) server.

  • Heartbeat calls are sent to the Media Analytics (heartbeats) tracking server, processed there, and passed on to the Adobe Analytics server.

  • Adobe Analytics (AppMeasurement) server
    For more information about tracking server options, see Correctly populate the trackingServer and trackingServerSecure variables.


    An RDC tracking server or CNAME resolving to an RDC server is required for Experience Cloud Visitor ID service.

    The analytics tracking server should end in “” or be a CNAME.

  • ** Media Analytics (Heartbeats) server**
    This always has the format “[your_namespace]”. The value of “[your_namespace]” specifies your company, and is provided by Adobe.

Media tracking works the same across all platforms, desktop and mobile. Audio tracking currently works on mobile platforms. For all tracking calls there are a few key universal variables to be validated:

SDK 1.x Documentation

Video Analytics 1.x SDKs   Developer Guides (PDFs only)
Android Configure for Android
AppleTV Configure for AppleTV
Chromecast Configure for Chromecast
iOS Configure for iOS
JavaScript Configure for JavaScript
TVML Configure for TVML

Primetime Media SDK Documentation

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