Documentation Analytics Streaming Media Collection Guide

Legacy - Media SDK Setup Overview

Last update: Fri Dec 13 2024 00:00:00 GMT+0000 (Coordinated Universal Time)

Topics:
Media Analytics

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After you download the Media SDK for your video app or player, follow the information in this section to setup and implement the Media SDK.

General Implementation Guidelines

There are three main SDK components used in tracking with the Streaming Media Collection:

Media Heartbeat Config—The MediaHeartbeatConfig contains the basic settings for reporting.
Media Heartbeat Delegate—The MediaHeartbeatDelegate controls playback time and the QoS object.
Media Heartbeat—The MediaHeartbeat is the primary library containing members and methods.

Implement the Streaming Media SDK

To setup and use the Streaming Media SDK, complete the following implementation steps:

Create a MediaHeartbeatConfig instance and set your configuration parameter values.

Variable Name
Description
Required
Default Value
trackingServer
Tracking server for media analytics. This is different from your analytics tracking server.
Yes
Empty String
channel
Channel name
No
Empty String
ovp
Name of the online media platform through which content gets distributed
No
Empty String
appVersion
Version of the media player app/SDK
No
Empty String
playerName
Name of the media player in use, i.e., “AVPlayer”, “HTML5 Player”, “My Custom Player”
No
Empty String
ssl
Indicates whether calls should be made over HTTPS
No
false
debugLogging
Indicates whether debug logging is enabled
No
false
Implement the MediaHeartbeatDelegate.

Method name
Description
Required
getQoSObject()
Returns the MediaObject instance that contains the current QoS information. This method will be called multiple times during a playback session. Player implementation must always return the most recently available QoS data.
Yes
getCurrentPlaybackTime()
Returns the current position of the playhead.
For VOD tracking, the value is specified in seconds from the beginning of the media item.
For live streaming, if the player does not provide information about the content duration, the value can be specified as the number of seconds since midnight UTC of that day.
Note: When using progress markers, the content duration is required and the playhead needs to be updated as number of seconds from the beginning of the media item, starting with 0.
Yes

TIP
The Quality of Service (QoS) object is optional. If QoS data is available for your player and you wish to track that data, then the following variables are required:

Variable name
Description
Required
bitrate
The bitrate of media in bits per second.
Yes
startupTime
The start up time of media in milliseconds.
Yes
fps
The frames displayed per second.
Yes
droppedFrames
The number of dropped frames so far.
Yes
Create the MediaHeartbeat instance.

Use the MediaHertbeatConfig and MediaHertbeatDelegate to create the MediaHeartbeat instance.

IMPORTANT
Make sure that your MediaHeartbeat instance is accessible and does not get deallocated until the end of the session. This instance will be used for all the following media tracking events.

TIP
MediaHeartbeat requires an instance of AppMeasurement to send calls to Adobe Analytics.

Combine all of the pieces.

The following sample code utilizes our JavaScript 2.x SDK for an HTML5 video player:

// Create local references to the heartbeat classes
var MediaHeartbeat = ADB.va.MediaHeartbeat;
var MediaHeartbeatConfig = ADB.va.MediaHeartbeatConfig;
var MediaHeartbeatDelegate = ADB.va.MediaHeartbeatDelegate;

//Media Heartbeat Config
var mediaConfig = new MediaHeartbeatConfig();
mediaConfig.trackingServer = "[your_namespace].hb.omtrdc.net";
mediaConfig.playerName = "HTML5 Basic";
mediaConfig.channel = "Video Channel";
mediaConfig.debugLogging = true;
mediaConfig.appVersion = "2.0";
mediaConfig.ssl = false;
mediaConfig.ovp = "";

// Media Heartbeat Delegate
var mediaDelegate = new MediaHeartbeatDelegate();

// Set mediaDelegate CurrentPlaybackTime
mediaDelegate.getCurrentPlaybackTime = function() {
    return video.currentTime;
};

// Set mediaDelegate QoSObject - OPTIONAL
mediaDelegate.getQoSObject = function() {
    return MediaHeartbeat.createQoSObject(video.bitrate,
                                          video.startuptime,
                                          video.fps,
                                          video.droppedframes);
}
// Create mediaHeartbeat instance
this.mediaHeartbeat =
  new MediaHeartbeat(mediaDelegate, mediaConfig, appMeasurementInstance);

Validate

Media Analytics tracking implementations generate two types of tracking calls:

Media and ad Start calls are sent directly to the Adobe Analytics (AppMeasurement) server.
Heartbeat calls are sent to the Media Analytics (heartbeats) tracking server, processed there, and passed on to the Adobe Analytics server.
Adobe Analytics (AppMeasurement) server
For more information about tracking server options, see Correctly populate the trackingServer and trackingServerSecure variables.

IMPORTANT
An RDC tracking server or CNAME resolving to an RDC server is required for Experience Cloud Visitor ID service.

The analytics tracking server should end in “.sc.omtrdc.net” or be a CNAME.
** Media Analytics (Heartbeats) server**
This always has the format “[your_namespace].hb.omtrdc.net”. The value of “[your_namespace]” specifies your company, and is provided by Adobe.

Media tracking works the same across all platforms, desktop and mobile. Audio tracking currently works on mobile platforms. For all tracking calls there are a few key universal variables to be validated:

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