Disable Tracking for an Email Link
- Topics:
- Email Editor
Sometimes you don’t want to enable the Marketo Tracking URL on a link in an email. This is useful when the destination page does not support URL parameters and may result in a broken link.
Also, if an email was sent over 365 days ago and no one has clicked on any of its links in the last 180 days, Marketo Engage prunes the route to the URL from our database, which will cause the link to break. So, if you need the link to be permanent, you should disable tracking.
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Select your email and click Edit Draft.
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Double-click the editable section that contains the link.
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Click the link in question, then click the Insert/Edit Link button.
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In the Edit Link pop-up, uncheck the Track Link checkbox.
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You’ll notice the Include mkt_tok box disappears. Click Apply.
TIPUnchecking just Include mkt_tok will still allow the link to be tracked, but after redirect, the destination URL will not include the mkt_tok query string parameter. This parameter is used by Marketo Landing Pages and Munchkin to ensure proper tracking of person activities (like when a person unsubscribes from an email). You should avoid using this feature unless you’re seeing weird behavior on your website due to the parameter being present. -
Click Save.
CAUTIONIf you want to disable click-tracking for a link in an Email Template, or the text version of an email, add themktNoTrackat the beginning of the string, not the end, like in this example:<a class="mktNoTrack" href="https://www.mywebsite.com">This link does not have tracking</a>. Otherwise, it could cause the link to disappear. If you need help implementing the above code, please consult your web developer.