Audience Manager field mappings

The tables below contain the mappings between the fields in Adobe Audience Manager data (Realtime, Onboarded, and Profile data) and their corresponding XDM fields.

Please see the XDM field dictionary for more information on each XDM Field.

Realtime data

Type: Realtime data

Realtime Data Field XDM Field
requestIds[] ExperienceEvent.identityMap["ECID"]
requestIds[] ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
primaryDeviceId ExperienceEvent.identityMap["CORE"]
primaryDeviceId ExperienceEvent.endUserIds - Only for namespaces present in endUserIds and only first value.
trait[] ExperienceEvent.segmentMemberships["AAMTraits"]
segments[] ExperienceEvent.segmentMemberships["AAMSegments"]
mergeRules[] ExperienceEvent.profileStitch[]
timestamps ExperienceEvent.timeStamp
deviceMetadata ExperienceEvent.device
  • primaryHardwareType → type
  • manufacturer → manufacturer
  • marketingName → model
  • modelNumber → model
location ExperienceEvent.placeContext.geo
  • d_country → countryCode
  • d_state → stateProvince
  • d_city → city
  • d_postal → postalCode
  • d_lat → latitude
  • d_longitude → longitude
request_user_agent ExperienceEvent.environment.browserDetails
  • h_user-agent → userAgent
  • h_accept-language → acceptLanguage
client_ip ExperienceEvent.environment
  • d_os_name → os name
  • d_os_version → os_version

Profile data

Type: Profile XDM

Profile Field XDM Field
ids identityMap
smem ExperienceEvent.segmentMemberships["AAMSegments"]
tmem ExperienceEvent.segmentMemberships["AAMTraits"]

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