Adobe Campaign is a set of solutions that help you personalize and deliver campaigns across all your online and offline channels. See Get Started with Campaign Classic for more information.
To send segment data to Adobe Campaign, you must first connect the destination in Adobe Experience Platform, and then set up a data import from your storage location into Adobe Campaign.
Refer to the table below for information about the destination export type and frequency.
Item | Type | Notes |
---|---|---|
Export type | Profile-based | You are exporting all members of a segment, together with the desired schema fields (for example: email address, phone number, last name), as chosen in the select profile attributes screen of the destination activation workflow. |
Export frequency | Batch | Batch destinations export files to downstream platforms in increments of three, six, eight, twelve, or twenty-four hours. Read more about batch file-based destinations. |
When setting up email marketing destinations with SFTP storage, Adobe recommends that you add certain IP ranges to your allow list.
Refer to IP address allow list for SFTP destinations if you need to add Adobe IPs to your allow list.
To connect to the destination, you need the Manage Destinations access control permission. Read the access control overview or contact your product administrator to obtain the required permissions
To connect to this destination, follow the steps described in the destination configuration tutorial.
Adobe Campaign supports the following connection types:
The preferred method to send data to Adobe Campaign is through Amazon S3 or Azure Blob.
While setting up this destination, you must provide the following information:
You can enable alerts to receive notifications on the status of the dataflow to your destination. Select an alert from the list to subscribe to receive notifications on the status of your dataflow. For more information on alerts, see the guide on subscribing to destinations alerts using the UI.
When you are finished providing details for your destination connection, select Next.
To activate data, you need the Manage Destinations, Activate Destinations, View Profiles, and View Segments access control permissions. Read the access control overview or contact your product administrator to obtain the required permissions.
See Activate audience data to batch profile export destinations for instructions on activating audience segments to this destination.
When activating segments to this destination, Adobe recommends that you select a unique identifier from your union schema. Select the unique identifier and any other XDM fields that you want to export to the destination. For more information, refer to best practices when activating audiences to email marketing destinations.
For Adobe Campaign destinations, Platform creates a .csv
file in the storage location that you provided. For more information about the files, see verify segment activation in the segment activation tutorial.
After connecting Platform to your Amazon S3 or Azure Blob storage, you must set up the data import from your storage location into Adobe Campaign. To learn how to accomplish this, refer to the following Adobe Campaign documentation pages: