Azure Blob connection

Destination changelog


With the beta release of the export datasets functionality and the improved file export functionality, you may now be seeing two Azure Blob cards in the destinations catalog.

  • If you are already exporting files to the Azure Blob destination: Please create new dataflows to the new Azure Blob beta destination.
  • If you have not yet created any dataflows to the Azure Blob destination, please use the new Azure Blob beta card to export files to Azure Blob.

Image of the two Azure Blob destination cards in a side-by-side view.

Improvements in the new Azure Blob destination card include:


Azure Blob (hereinafter referred to as Blob) is Microsoft’s object storage solution for the cloud. This tutorial provides steps for creating a Blob destination using the Platform user interface.

Getting started

This tutorial requires a working understanding of the following components of Adobe Experience Platform:

If you already have a valid Blob destination, you may skip the remainder of this document and proceed to the tutorial on activating segments to your destination.

Export type and frequency

Refer to the table below for information about the destination export type and frequency.

Item Type Notes
Export type Profile-based You are exporting all members of a segment, together with the desired schema fields (for example: email address, phone number, last name), as chosen in the select profile attributes screen of the destination activation workflow.
Export frequency Batch Batch destinations export files to downstream platforms in increments of three, six, eight, twelve, or twenty-four hours. Read more about batch file-based destinations.

Supported file formats

Experience Platform supports the following file format to be exported to Azure Blob:

  • Comma-separated values (CSV): Support for exported data files is currently limited to comma-separated values.

Connect to the destination


To connect to the destination, you need the Manage Destinations access control permission. Read the access control overview or contact your product administrator to obtain the required permissions.

To connect to this destination, follow the steps described in the destination configuration tutorial. In the destination configuration workflow, fill in the fields listed in the two sections below.

Authenticate to destination

To authenticate to the destination, fill in the required fields and select Connect to destination.

  • Connection string: the connection string is required to access data in your Blob storage. The Blob connection string pattern starts with: DefaultEndpointsProtocol=https;AccountName={ACCOUNT_NAME};AccountKey={ACCOUNT_KEY}.

  • Encryption key: Optionally, you can attach your RSA-formatted public key to add encryption to your exported files. View an example of a correctly formatted encryption key in the image below.

    Image showing an example of a correctly formatted PGP key in the UI

Fill in destination details

To configure details for the destination, fill in the required and optional fields below. An asterisk next to a field in the UI indicates that the field is required.

  • Name: enter a name that will help you identify this destination.
  • Description: enter a description of this destination.
  • Folder path: enter the path to the destination folder that will host the exported files.
  • Container: enter the name of the Azure Blob Storage container to be used by this destination.

Enable alerts

You can enable alerts to receive notifications on the status of the dataflow to your destination. Select an alert from the list to subscribe to receive notifications on the status of your dataflow. For more information on alerts, see the guide on subscribing to destinations alerts using the UI.

When you are finished providing details for your destination connection, select Next.

Activate segments to this destination


To activate data, you need the Manage Destinations, Activate Destinations, View Profiles, and View Segments access control permissions. Read the access control overview or contact your product administrator to obtain the required permissions.

See Activate audience data to batch profile export destinations for instructions on activating audience segments to this destination.

(Beta) Export datasets

This destination supports dataset exports. For complete information on how to set up dataset exports, read the export datasets tutorial.

Exported data

For Azure Blob Storage destinations, Platform creates a .csv file in the storage location that you provided. For more information about the files, see Activate audience data to batch profile export destinations in the segment activation tutorial.

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